Hugh's work always feels so effortless to me; sophisticated and timeless, and intelligent and beautiful.
Creative Boom reveals the top 20 graphic designers of 2026, as voted by thousands of creatives in its annual State of Creativity survey. The list highlights influential figures such as Paula Scher, Jessica Walsh, Simon Dixon, and Verónica Fuerte, showcasing a mix of established icons and emerging voices shaping the global design landscape. The article celebrates diversity in practice, from branding and typography to motion and illustration.
Pentagram’s New York team led by Matt Willey created a flexible, contrast-driven brand identity for Momofuku’s new Los Angeles restaurant, Super Peach. The design features hand-drawn wordmarks by illustrator Pol Montserrat, a restrained black-and-white palette, and expressive brushstroke illustrations. The result is a lively, intentionally imperfect system that balances restraint with energy and personality.
The article profiles Hugh Miller as he joins Pentagram London as a new partner. It explores his design philosophy, career path through studios like Bond and Spin, and his belief in subtle, craft-driven design. Fellow designers praise his typographic sensitivity and thoughtful approach to both corporate and cultural projects.
Creative Boom reports that Hugh Miller has joined Pentagram London as a new partner. With a career spanning Ford, Microsoft, BOND, and Spin, Miller is known for his typographic precision and cross-sector design expertise. The move coincides with Pentagram London’s relocation to a new Islington studio, marking a new chapter for both Miller and the firm.
Pentagram partner Matt Willey and designer Jonny Sikov have created the brand identity for Helions, a new publishing house founded by photographer Jack Davison. The identity draws from Davison’s atmospheric photographic style, focusing on tone and restraint rather than a singular concept. Featuring a red-and-black palette and an angular wordmark, the brand balances boldness with tenderness to complement Helions’ creative vision.
BP&O features Pentagram’s brand identity for Helions, a new photography-focused publishing house founded by photographer Jack Davison. Designed by Matt Willey with Jonny Sikov, the identity uses a custom wordmark inspired by light refractions and Davison’s photographic style. The project extends to the design of Helions’ first publications, blending tactile materials, custom typography, and a restrained color palette to reflect the brand’s experimental and collaborative ethos.
The Brand Identity’s biweekly feature ‘The Edit’ spotlights five new design projects, including Rethink’s motorsport-inspired identity for gourmet mushroom brand Full Pin, HAL Typefaces’ new release HAL Magic, and branding for Spitfire Cheese and Sundry by Callin Mackintosh. It also covers Alex Hunting Studio’s launch of the art journal Footnote and Pentagram’s bold identity for photographer Jack Davison’s publishing house Helions.
The article profiles designer Chantal Jahchan and her intricate editorial collage work for major publications like The New York Times and The Atlantic. It explores her research-heavy process, often sparked by 'Wikipedia rabbit holes', and her transition from Pentagram to freelance editorial design. Jahchan’s collages blend archival imagery and conceptual depth to visually interpret complex stories.
The Brand Identity features Forth + Back’s design for SPIRAL, an annual publication founded by Shawn Ghassemitari that explores the culture surrounding American football. The Los Angeles studio created the magazine’s identity, editorial layout, and promotional materials, using bold typography and a vivid orange accent to reflect the sport’s energy. The first issue, themed 'Tribalism,' includes illustrations by Nathan Bell and a mix of typefaces from Matt Willey, Radim Pesko, Karl Nawrot, and Pangram Pangram Foundry.
The article profiles 'Things You Know,' a self-published book by designer Max Friedman and filmmaker Jamil McGinnis documenting the Crown Heights neighborhood of Brooklyn. The 250-page publication combines photography, interviews, and design experimentation to reflect the diversity and individuality of the community. Designed with numerous typefaces and printed in Lithuania, the project donates profits to local non-profits and school photography programs.
Fedrigoni and designer Álvaro López launched 19vs19, a collaborative poster initiative featuring 19 international designers creating 'STAY HOME'-themed posters to support the NHS during the COVID-19 pandemic. Printed on Fedrigoni papers by Push Print, the limited-edition posters were sold to raise funds for NHS Charities Together, with an exhibition planned at Fedrigoni’s London studio.