Forth+Back

Cases

• Unknown Client
• Photography And Book Design For Dreams Of New York
• Book, City, Curation, Photography, Publication, Street

• Aurum Logik
• Brand Identity And Digital Experience For A Creative-tech Platform
• Audio, Film, Helmet, Photography, Platform, Workflow

• Brother Films
• Brand Identity Redesign For Brother Films
• Badge, Ligature, Notebook, Texture, Typography, Wordmark

• Compound
• Visual Identity Evolution For An Arts And Cultural Complex
• Emphasis, Language, Palette, Print, Typography, Wellness

• Craft Boxing
• Art Direction And Apparel Design For Craft Boxing Rhythm Season
• Apparel, Boxing, Collection, Gym, Jazz

News & interviews

• HIRUKI’s Julen Saenz on why small teams can deliver global brand work

  The Brand Identity · Feb 2, 2026 · Interview

  The Brand Identity interviews Julen Saenz, founder of HIRUKI Design House, about his transition from major agencies like Apple and Google Creative Lab to launching his own small, collaborative studio. He discusses how small teams can deliver global-scale brand work by treating design as an art form and focusing on emotional resonance. Saenz outlines HIRUKI’s philosophy, process, and belief in crafting brands that evoke genuine feelings.

  HIRUKI Design HouseAppleGoogle Creative Labbranding
• "Five Innovative Projects Spotlighted, Including Gandhar Vamburkar's Musichead Design"

  The Brand Identity · Feb 12, 2025

  The Brand Identity’s biweekly roundup 'The Edit' spotlights five global design projects, including Gandhar Vamburkar’s conceptual rebrand for Musichead, Forth+Back’s award-winning Nike NFL campaign, Mast’s identity for architecture firm Cadence, The Woork’s vibrant branding for Moodly, and Faith Studio’s packaging for Esker Spirits. Each project showcases distinct visual strategies, from vintage-inspired typography to colour-driven systems.

  Gandhar VamburkarForth+BackMastMusicheadNikebranding

Clients