Brand New's Spotted section notes a new logo and identity for Instytut Adama Mickiewicza, created by Polish design studio Podpunkt. The full project coverage is restricted to subscribers; the available metadata identifies the work as an education-sector identity and tags it with angle, evolution, red, Poland, and Podpunkt.
Brand New's Noted section covers a new logo and identity for Liverpool Philharmonic created by Smiling Wolf. The available article metadata identifies the work as a UK culture-sector redesign and tags it with concentric forms, sans serif typography, orchestra, and symphony.
This Brand New linked-news post is titled "MrSketch" and is restricted to subscribers. The publicly available page provides no visible details about the project, its creators, client, or design work.
Field of Practice co-founders Kristin Lueke and Nermin Moufti discuss their women- and member-owned strategic design studio, founded in 2021 around a four-day workweek and an intentionally small operating model. They frame branding as organizational change rooted in lived values, and describe participatory client processes as well as the specific requirements of creating Arabic-English identity systems.
The article explores why certain branded objects become valued keepsakes while others are discarded, focusing on belonging, utility, quality and contextual relevance. Through work by Merchery, Pentagram, Displaay and other studios, it shows how material choices, distinctive production details and identity-led design can turn merchandise into meaningful daily-use objects.
Brand New's "Friday Likes 590" is a reviewed roundup featuring work from Invade Design, Velvele Studio, and Monotypo Studio. The accessible article metadata categorizes the featured work under consumer products and restaurant industries, with connections to Colombia, Italy, and Mexico; the project details are subscriber-only.
Malika Favre and George Wu share a dual-city weekend guide shaped by their collaborative online shop and curatorial platform, I can’t afford this but maybe she can. Based respectively in Barcelona and Brighton, the pair recommend places, books, food, films, podcasts and collectable objects while discussing the platform’s expansion into interviews and its new That’s a Keeper series.
Brand New's Spotted section notes a new logo and identity for Purée Juice Bar created by EightySeven. The subscription-gated article is categorized under the restaurant industry and tagged with juice, a rounded sans serif, tree, and Washington.
Brand New's Spotted section notes a new logo and identity for Olympic, created by KIND. The article is categorized under logistics and tagged with Norway, sea, icon, KIND, and sans serif.
MacFadden & Thorpe and independent brand designer Anisha Sachar created a fluid identity for Art + Water, a San Francisco waterfront art hub founded as a free alternative to conventional art-school study. Drawing on the flow of the bay and the exchange of knowledge between established and emerging artists, the system uses a bendy custom wordmark, winding type, shifting image frames, loose motion and hot fuchsia and electric aqua.
Brand New's Spotted section features a new logo and identity for web service We4U, created by Evers + de Gier. The available article metadata identifies blue, hand, and icon as key tags, while the full project commentary is subscriber-only.
Brand New's Spotted section notes a new logo and identity for German insurance company HUK24 by wirDesign. The available article metadata identifies orange, chevron, and evolution as central tags, while the full project commentary is subscriber-only.
This Brand New linked post, titled “Smells like ’ween Spirit,” is restricted to subscribers and does not disclose any project details in the available content. The visible page promotes Brand New subscription benefits, including full articles, polls and comments, RSS access, the Follow-up podcast, and a weekly newsletter.
Brand New's Spotted section notes a new logo and identity for Plnty. The software company’s identity was created in-house and is tagged in relation to AI and icon design.
Brand New's Spotted section notes a new logo and identity for Delisweet, created by Nemesis. The project is categorized under the restaurant industry and tagged with bakery, Belgium, lavender, condensed, and serif.
Brand New's Noted section highlights Murri Studio's new identity redesign for Spanish soccer club RCD Espanyol. The publicly available article metadata identifies the work as a sports identity project and tags its use of a flared sans serif, inline styling, and proprietary type.
This Brand New Spotted post identifies Polymath as the studio behind a new logo and identity for Giessen Pointers. The subscription-gated article is categorized under sports and tagged with basketball, crest, Germany, gray, tan, and slab serif.
Brand New's Spotted section notes a new logo and identity for the education company ABCmouse, designed by Digitas Design. The subscription-gated article identifies the redesign through before-and-after imagery and tags it as colorful, sans serif, and shape-based.
Beecee is a new clean beauty brand founded by clean beauty pioneer Greff Renfrew and aimed at younger consumers seeking more thoughtful products. Creative agency Established developed the brand's identity and packaging system, described as clean, crisp, and effortlessly cool.
Brand New's Noted section highlights a new logo and identity update for Danish porcelain brand Royal Copenhagen by Kontrapunkt. The accessible article metadata identifies blue, a crown, a wordmark, and proprietary type as central elements of the project.
This is a subscription-only Brand New linked-news post titled “It S what it S.” The publicly available page provides no project details, instead presenting subscription information and access options for people involved in the referenced project.
Tony Clarkson, founder of Shrewsbury studio &Something, is launching That Design Thing, a new local design event at Shrewsbury Museum & Art Gallery on 22 October 2026. Developed from his Creative Boom IRL meet-ups, the event aims to connect the town's creative community through workshops, talks and networking. Its inaugural theme, Against All Odds, features Lánre Adeleye, Zoë Hitchen and Simon Dixon.
NB Studio co-founder Alan Dye reflects on closing the London agency after 29 years, alongside fellow founder Nick Finney. He revisits the studio's playful, expressive work for clients including ANNA Money, Petit Pli, Royal Mail and the Almeida Theatre, while arguing that contemporary design needs more humour, colour, tactility and joy. Dye and Finney are now working independently and occasionally together.
Brand New reviews a new logo and identity for cannabis-edibles company Wana Edibles, created by Stout. The article is categorized under consumer products and tagged for cannabis, colorful design, condensed sans serif typography, packaging, photography, lifestyle, and supplements.
This profile follows painter Lakshya Bhargava from his early life in Ghaziabad and biology studies to his art education in Bengaluru and painting studies at London's Slade. His acrylic and watercolour works draw on photographs, memory, friends and domestic spaces, using thin Bengal-wash-influenced layers and imagined warm orange light to depict ordinary, emotionally charged moments.
New York-based illustrator Danny Ische creates painstaking pencil drawings that mimic low-resolution pixels, cross-stitch, paperclips and warped digital imagery. The article explores his daily creative practice, research-led and deliberately non-formulaic process, and freelance work across album covers, editorial illustration, posters, custom lettering and apparel.
London studio All Purpose rebranded craft beer company Two Tribes Brewing with a neon-yellow-and-black identity centred on an abstract looping circular symbol. The system combines Melange Grotesk and OCR-X across badges and beer packaging, updating familiar craft-beer label conventions with more technical and unconventional visual cues. The author praises the boldness and distinctiveness of the work, while questioning the relative disconnect between the core identity and the cans.
London-based writer and illustrator William Goldsmith uses sequential forms including comics, zines and books to explore memory, place and storytelling. His recent Riso-printed comic The Suitcase combines memories of Athens, Glasgow and Moscow through colourful, layered imagery, while a residency in Tábor, Czechia, is informing a new book.
Independent branding agency Mucho created an accessible identity for Biotic, the nonprofit stewarding SpudCells, manmade synthetic cells designed to accelerate advances in medicine, materials, food, fuels, pollution reduction and carbon capture. The system centres on a single-dot logo, the Latin tagline "Ex Uno Plures," and reaction-diffusion animations and illustrations that visualise cellular multiplication, all within a restrained black-and-white palette.
Base Design's Melbourne studio created a heritage-led rebrand for Ray's Waterfront, a family-run restaurant and bar in Seward, Alaska. Rooted in the venue's original neon sign, family history and maritime setting, the identity spans a redrawn logo, typography, menus, printed ephemera, illustration, photography, website, merchandise and replacement exterior signage.
In an interview following POV Budapest 2026, Perplexity designer Daisy Lee explains the company’s identity refresh and how its team used the Computer product to create internal brand tools. The refresh retains Perplexity’s core symbol while introducing a custom Grilli Type family and tools for type testing, image comparison and rule-based layouts that embed brand judgment into everyday workflows.
Brand New's Noted section briefly flags a newly introduced emblem for the 2032 Summer Olympics. The subscriber-only article is tagged for Australia, birds, the Olympics, and rounded-serif typography, with no additional project details publicly provided.
This recap documents the 16 sessions, speakers, gallery details, attendee activity, and after-party from the two-day 2026 Brand New Conference in Nashville. It includes speaker summaries, event photographs by Sofia Negron, video highlights, and a brief look at the process behind the conference's bachelorette-party-themed identity. The article also announces registration for the 2027 conference in Austin.
In this In-House interview, Depop senior director of brand and creative Steve Dool describes a disciplined approach to brand building centred on cultural relevance, restraint and long-term performance. He discusses using data alongside creative judgement, collaboratively developing a humorous Zara Larsson campaign, and creating in-person experiences rooted in peer-to-peer secondhand fashion.
Brand New reviews a new logo, identity system, and sub-brand architecture for apparel company Bombas, created by &Walsh. The publicly available article metadata identifies illustration, a bee motif, iconography, and humanist sans-serif typography as relevant elements; the full review is subscriber-only.
Jaguar has launched the Type 01, its first production car following the controversial 2024 rebrand. The fully electric four-door GT combines long-bonnet proportions referencing the E-type with a restored leaper emblem, material-led luxury interior and a technically demanding one-piece aluminium rear quarter called the Impossible Panel. Writer Katy Cowan responds positively to the car while acknowledging that its commercial performance will determine whether Jaguar's reset succeeds.
Pentagram created the identity for Parla, an all-day café and pizzeria on New York's Upper West Side. The work draws on Italian graphic design of the 1960s and 1970s, using bold typography and geometric forms across menus and packaging to give the neighbourhood venue a memorable but approachable character.
Kiss Branding co-founders Poonam Saini Kilb and Matt Kilb handed their studio rebrand to their team after setting the strategy, deliberately staying largely out of the design process. The resulting identity, built around the lover archetype and a Cupid mascot named Roger Bowman, combines a custom hand-drawn wordmark, illustrated icons and hand-drawn animation.
TypoCircle is marking 50 years as a volunteer-run typography organisation through a limited sale of 50 commissioned posters, including works by Paula Scher, Margaret Calvert and Anthony Burrill. Studio DRAMA has also created a 2026 anniversary identity that turns TypoCircle's familiar black-dot device into a flexible, playful system with motion idents. The article highlights the organisation's accessibility, educational mission and effort to reconnect with younger creatives.
Illustrator Sergio Membrillas discusses formally expanding his practice into art direction, supported by a new dedicated section on his website. Drawing on his original training in art direction, he combines graphic design, creative direction and illustration across identities and editorial work, including projects for haircare brand Rulls and kitchen cabinet company Poalgi.
Estonia-based type foundry Tüpokompanii has developed Vee, a typeface initiated by designer Laura Pappa during a type-design course. Loosely reviving Bauer Type Foundry’s 1907 Venus, the project deliberately retains raw, amateurish forms and translation errors rather than pursuing historical precision. The release is accompanied by Let yourself be bad at things, a playful printed specimen and conversation-led publication featuring Pappa’s naïve drawings.
Zagreb studio Holographik created the identity, motion system and art direction for Objects & Frequencies, Berlin furniture brand Bottone's first Croatian exhibition. The system pairs rigorous all-caps typography in STK Bureau Sans with Bottone red and audio-reactive animations that transform each furniture object's silhouette according to its bespoke soundtrack.
Estudio Cariño created HOUSE of CALLAGHAN, a fictional Irish stout brand designed to appear like Cork's long-established third stout alongside Murphy's and Beamish. Developed from a rejected beer proposal with no client or brief, the identity combines an invented family history, a knight-with-beer-mug illustration, Celtic-influenced typography, a warm beige and green palette, and metallic embossed packaging details.
This gated Brand New linked-news post announces the winner of the N.Y.C. Groceries RFP. The publicly available article content does not identify the winning studio, project details, or design deliverables.
Brand New reviews a new logo and identity for Highlands created by Matey. The tourism/destination project is associated with North Carolina and includes an icon set, with chiseled-serif and condensed typography tagged in the article.
Koto has rebranded Franki, a social restaurant-discovery and rewards app founded in Austin in 2020. The identity shifts Franki toward a warmer, community-led proposition through a vivid yellow, black and gold palette, a playful wordmark, rounded typography, a morphing eye symbol, and human-focused photography. While the author questions parts of Koto's "make time dance" strategy and archetype framing, she considers the resulting identity distinctive, lively and highly effective.
Photographer and director Sam Nicklin creates playful still-life images from collected eBay and market finds, combining objects, saturated colour and visual jokes. The feature explores his graphic-design and 1990s-cartoon influences, alongside work for brands including Alessi, Timex, Nike and Salomon. Nicklin describes a process of building loose narratives through colour-matched objects, lighting and stitched photographic compositions.
New Bahru is a former 1969 Singapore high school regenerated into a design-led creative business incubator by hospitality group The Lo & Behold Group. The feature explores its preservation-led architectural approach, its predominantly Singapore-based independent businesses, and interiors and identities created by studios including Nice Projects, Parable studio and Open Studio.
Love And Money created the brand identity for Orchid, Telepathic Instruments’ compact chord-playing synthesiser co-founded by Tame Impala’s Kevin Parker. The work combines an organic customised logotype, serene motion assets, and Chunky Roll, a bespoke pixel typeface designed for Orchid’s 128x128 display. Its visual world connects music, nature, analogue technology and retro-futurist optimism.
This profile explores Gazier Marine’s painstakingly detailed graphite drawings, which transform figures and landscapes into mysterious, otherworldly visions. Made from nighttime visions, her work draws on Christian imagery, Flemish Primitives, Maurice Sendak and H.R. Giger to create surreal scenes of ghosts, unknown gods and cosmic monsters.
Los Angeles studio Design Dept® created the AFEX packaging system for fatty15, a higher-dose C15:0 supplement designed specifically for healthcare providers. Referencing fine-fragrance packaging, the system combines a recyclable superflint-glass refillable bottle, oversized natural-walnut cap, rigid telescoping kit box and restrained typography to balance luxury, ritual and clinical credibility.
Gabriel Sutherland discusses how he and Iliana Zuleta built Venezuelan design studio Burgo with an international outlook and a focus on strategy, creative execution and operational infrastructure. Their new venture, Cruzada Supply, packages systems developed inside the studio into products for other creatives, including a project-folder framework and a Notion-based personal-finance template.
Tokyo-based freelance graphic designer and video artist Tamura Ikuho discusses building an independent multidisciplinary practice without agency or studio experience. The article explores Tamura's nature-led inspirations, hands-on prototyping process and motion work for electronic producer Skytopia, including the hand-drawn, Muybridge-inspired music video Run.
This Brand New linked post, titled “rAIse of the Machines,” is restricted to subscribers and does not expose its substantive article content. The available page provides subscription information and access options, with the post categorized as Sad and Linked.
A Brand New Reviewed post covers a new logo, identity, and packaging redesign for Brahma by Futurebrand. The accessible article metadata identifies the project as a Brazilian beer-related consumer-products redesign, but the full review content is restricted to subscribers.
Brand New notes a new logo and identity for cybersecurity software company McAfee. The subscription-gated article is titled "Do as I Safe, Not as I Do" and identifies the work as an evolution using orange and sans-serif design cues.
Utrecht illustrator Philip Lindeman created Open 24/7, a solo exhibition at Sofia creative space L44, in less than two weeks. Inspired by Bulgarian folklore, stray cats, night shops and the tension of nightlife, the handmade installation includes murals, paintings, sculptures, a neon sign, candles and a beer label, alongside animated works made with Lobster Studio. The show runs through 20 October 2026 and reflects Lindeman's expanded approach to colour and large-scale analogue work.
New York-based artist Elizabeth Saloka paints found rocks as tactile replicas of nostalgic groceries, packaging, gadgets and cultural objects. Guided by the natural shape and texture of each unaltered rock, she distorts painted forms to fit the material and draws on memories of consumer products. Her upcoming programme includes a solo show in Bushwick, a group exhibition in Pittsburgh, and a rock version of "Is it cake?" in London.
Fjällräven commissioned Lake District creative duo Miscellaneous Adventures to make signage for its 2026 Classic UK trekking event. Emma and Andrew Groves created five giant appliqué banners from donated outdoor-material offcuts, including Fjällräven's G-1000 fabric, translating local landscapes into bold stitched forms. The project foregrounds handcraft, reused materials and a nature-focused event experience.
Los Angeles-based photographer Nick Haymes' new Mack photobook, Chronograph, gathers 25 years of photographs documenting his sons Philipp Lerman and Lawrence Haymes as they grow into adulthood. In an interview with Haymes and his sons, the family discusses the camera as a constant presence, the ethics and intimacy of being photographed, parenting, and photography's ability to preserve fleeting life.