About
Brazilian creative director based in New York and co-founder of PORTO ROCHA. He specialises in brand identity systems and previously worked as a design director at COLLINS.
SourceIn their own words
The process of securing new projects is much more arduous today than it was when we first started out.
We want our clients to be able to articulate themselves clearly.
Identities are made to be reinterpreted, contextualised, and constantly evolved.
Bonde started from the desire to connect Brazilian creatives living in NY.
We wanted to create a visual identity that was easily recognisable and that felt Brazilian in some way without resorting to Brazilian visual clichés.
We are hoping to expand Bonde into a bigger platform and to reach a broader audience.
Articles & interviews14
- Egon Van Herreweghe Turns Storefront Awnings Into Art in ‘The Menu’
New York-based studio Porto Rocha created a new visual identity for São Paulo art gallery Almeida & Dale following its 2025 merger with Galeria Millan and ahead of a new 2026 flagship. The system combines a distinctive blue palette, the custom Diakritik AD typeface, Bull-5 secondary typography, dynamic layouts and brisk motion to support art, exhibitions, publications, signage and digital communications.
- 15 studios creatives are excited about right now (beyond the obvious)
Creative Boom’s 2026 roundup highlights 15 design studios that the creative community most admires, based on its annual State of Creativity survey. The article features a mix of established and emerging studios such as OK-RM, Zak Group, Porto Rocha, Hey Studio, and Accept & Proceed, showcasing their distinctive approaches and recent projects across branding, culture, and design innovation.
- Porta Rocha are here to challenge industry standards and create seats at the table for designers