GrandArmy created a brand identity for psychedelic therapeutics company Numinus, drawing inspiration from sacred geometry and the golden ratio. The design balances scientific precision with natural and spiritual themes, using a refined typographic system and plant-inspired color palette. The result positions Numinus as a contemporary, credible voice in the psychedelic therapy space.
GrandArmy developed a comprehensive rebrand for vintage watch retailer Analog:Shift, creating a flexible identity system inspired by horological history and passion. The project includes a custom-modified wordmark, a suite of monograms, and a color system referencing iconic timepieces. The identity balances historical richness with modern neutrality through typography, illustration, and animation.