Hbo Design Cases
14 cases across 5 studios
Designers behind the work
Designers and creative leads credited on Hbo projects in press coverage.
News & interviews
- Why 2025's best rebrands mostly happened while we weren't looking
Creative Boom · Dec 18, 2025
Tom May’s Creative Boom article reflects on 2025’s most significant rebrands, arguing that the most impactful ones—by Amazon, Walmart, Apple TV, Eventbrite, and La-Z-Boy—were subtle evolutions rather than headline-grabbing overhauls. He contrasts these quiet successes with high-profile failures like Cracker Barrel, Jaguar, and HBO Max, emphasizing that brand strength now comes from coherence and consistency rather than spectacle. The piece concludes that the future of branding lies in thoughtful refinement and listening to audiences.
- "Top 25 Inspiring Creative Studios of 2025 Unveiled"
Creative Boom · Jun 16, 2025
Creative Boom’s 2025 roundup highlights 25 studios shaping the global design landscape. From Porto Rocha’s socially conscious branding to DixonBaxi’s strategic systems and Hey Studio’s joyful minimalism, the list celebrates studios that combine creativity with purpose. The article underscores a shift toward collaboration, diversity, and design leadership across continents.
- Crown Creative Revolutionizes Hospitality Branding with Emotion
Creative Boom · Apr 28, 2025
Creative Boom profiles Crown Creative, a Belfast-born, New York-based studio known for its storytelling-driven hospitality branding. Founder Ryan Crown and his team discuss their evolution, philosophy, and major projects including The Dead Rabbit, Le Méridien, and Birch Cabins. The article highlights their strategy-first approach, global reach, and commitment to experience-led design.
Crown CreativeHarry's NYCThe Dead Rabbitbranding - Plains of Yonder Crafts Easter Egg-Filled Intro for The White Lotus
It's Nice That · Mar 5, 2025
The article profiles Seattle-based studio Plains of Yonder and their creation of the opening sequence for season three of HBO’s The White Lotus. Co-founders Mark Bashore and Katrina Crawford discuss their research-driven process, drawing inspiration from Thai temple paintings to craft a darker, more mysterious tone. The piece explores how the studio’s meticulous approach and visual storytelling continue to make the show’s credits a cultural talking point.
- Give me colour: 7 identities basking in bright yellow, by Little Troop, Werner Design Werks and more
The Brand Identity · Oct 11, 2024
The Brand Identity’s feature ‘Give me colour: 7 identities basking in bright yellow’ spotlights seven branding projects that creatively use yellow as a defining hue. Studios including Little Troop, Werner Design Werks, and IYA Studio demonstrate the emotional and visual power of yellow across diverse industries. The article celebrates colour’s role in identity design and its ability to evoke warmth, energy, and attention.
- “The guest experience is so important.” Crown Creative on being immersed in the hospitality industry
The Brand Identity · Jun 21, 2024 · Interview
The Brand Identity interviews Crown Creative’s Creative Director Ryan Crown about the studio’s multidisciplinary approach to hospitality design. Based in Belfast, London, and New York, the studio combines strategy, branding, and interiors for clients like The Dead Rabbit, Hilton, and St. Regis. Crown discusses the importance of guest experience, collaboration, and storytelling in creating immersive hospitality brands.
Crown CreativeThe Dead RabbitHiltonbranding - “Never limit yourself.” Chloe Woo on working with blue chip entertainment brands and industry giants
The Brand Identity · May 22, 2024 · Interview
The Brand Identity interviews designer and art director Chloe Woo about her freelance career and experiences working with major entertainment brands such as HBO, Apple, Netflix, and Riot Games. Woo discusses her creative process, her journey from an internship at Imaginary Forces to freelancing, and her recent work on the Valorant Champions Tour with studios Worship and Tendril. The conversation highlights her adaptable design approach, passion for entertainment, and advice for aspiring designers.
- “The best results arrive from solid and trustful relationships.” Atelier Dyakova on brand building
The Brand Identity · Sep 12, 2023 · Interview
The Brand Identity interviews Sonya Dyakova, founder of Atelier Dyakova, about the studio’s approach to brand building and design. Based in Deptford, London, the small team works across branding, publications, and exhibitions for cultural and fashion clients. Dyakova discusses the importance of trustful client relationships, bespoke typography, and tactile materials in their creative process.
- Popstar art director Nikos Georgópoulos on the launch of his galactic creative agency Marlon Tate
The Brand Identity · Mar 17, 2022 · Interview
The Brand Identity interviews Greek art director Nikos Georgópoulos about launching his new creative agency, Marlon Tate. He discusses balancing his role as Head of Graphics at Pollard Thomas Edwards with leading the new studio, its storytelling-driven approach, and early projects for clients in architecture and urban development. The conversation explores his transition from solo designer to agency founder and his vision for Marlon Tate’s future.
Marlon TatePollard Thomas EdwardsDesign AmbassadorHellenic Institute of ArchitectureOZON Magazinebranding