Apple Design Cases
13 cases across 10 studios
Designers behind the work
Designers and creative leads credited on Apple projects in press coverage.
News & interviews
- How to survive, thrive and go again in animation, with Animade
Creative Boom · Apr 14, 2026 · Interview
Creative Boom’s feature on Animade marks the London animation studio’s 16th anniversary, exploring how its founders Ed Barrett, Tom Judd, and Jen Judd have sustained and evolved the company through industry challenges. The article highlights Animade’s refreshed branding, its focus on character-driven motion, and its enduring relationships with major tech clients like Apple, Meta, Google, and LEGO. It also shares insights on resilience, collaboration, and adapting to new animation technologies and formats.
- Top 20 graphic designers of 2026, as voted for by creatives
Creative Boom · Apr 13, 2026
Creative Boom reveals the top 20 graphic designers of 2026, as voted by thousands of creatives in its annual State of Creativity survey. The list highlights influential figures such as Paula Scher, Jessica Walsh, Simon Dixon, and Verónica Fuerte, showcasing a mix of established icons and emerging voices shaping the global design landscape. The article celebrates diversity in practice, from branding and typography to motion and illustration.
- Blurr Bureau gives us a lesson in how to brand something that’s been around forever: Apples
It's Nice That · Apr 8, 2026
Blurr Bureau, a New York branding studio led by Jessica Dimcevski, has created a vibrant new identity for Yes! Apples, a collective of small New York orchards. The project reimagines how apples can be branded, using bold typography, nostalgic fruit sticker motifs, and a color-coded system to make the produce aisle more engaging. The design celebrates New York pride while balancing modernity and nostalgia.
Blurr BureauYes! Applesbranding - Handsome Frank launches a new shop selling beautiful prints by world-class illustrators
Creative Boom · Apr 8, 2026
Creative Boom reports on Handsome Frank’s launch of Handsome Provisions, a new curated print shop offering archival-quality giclée prints by its roster of world-class illustrators. The article highlights five featured prints and artists, showcasing their distinctive styles and backgrounds. The initiative reflects the agency’s expansion into direct-to-consumer art retail while celebrating contemporary illustration talent.
Handsome FrankHandsome ProvisionsDesign BridgeThe TelegraphEasyJetillustration - Margot Lévêque on her new font foundry, and why she stuck to her guns on the name
Creative Boom · Apr 8, 2026
Creative Boom profiles French type designer Margot Lévêque and the launch of her new foundry, Claude Type. The article explores her philosophy of slow, craft-focused typography, her inspirations from Claude Garamont and her grandmother Claudine, and her collaborations with International Magic and 27Bureau on the foundry’s website. It positions Claude Type as a couture-style atelier emphasizing time, care, and intention in type design.
Claude TypeInternational Magic27BureauHermèsVoguebranding - Dan Forster on the Aladdin's cave that made him a lettering legend
Creative Boom · Apr 7, 2026
Creative Boom profiles lettering artist Dan Forster, exploring how his late father Tony Forster’s calligraphic legacy and studio inspired his career shift from graphic design to hand-lettered typography. The article traces Dan’s journey through personal loss, rediscovery of craft, and his evolution into a sought-after lettering artist for global brands like Apple and Twinings. It highlights the enduring value of hand skills in an increasingly digital and AI-driven design landscape.
- Bravas Graphix are the rave connoisseurs behind some of Brussels’ most explosive posters
It's Nice That · Apr 2, 2026
The article profiles Brussels-based design duo Bravas Graphix, composed of Paul Peyrolle and Jules Rousselet, known for their punk-inspired, collage-heavy posters and zines. Their work merges academic composition with spontaneous, bootleg aesthetics, using analogue techniques like cutting, scanning, and acetone transfers to resist digital uniformity. The duo’s vibrant, rebellious style celebrates remix culture and anti-corporate visual expression.
Bravas GraphixBig ApplePromessesgraphic_design - New Branding for Yes! Apples by Blurr Bureau
BP&O · Mar 31, 2026
BP&O features Blurr Bureau’s new brand identity for Yes! Apples, a collective of New York orchards. The project reimagines apple branding with a witty, nostalgic visual system inspired by fruit stickers, New York iconography, and playful typography. The result is a confident, joyful identity that revitalizes a traditional product category.
Blurr BureauYes! Applesbranding - Booms & Shakes: March's fresh moves, new launches and a 26-year goodbye
Creative Boom · Mar 26, 2026
Creative Boom's March 'Booms & Shakes' roundup by Tom May highlights major movements across the design and advertising industry, including Ian Millner stepping down from Iris after 26 years, new creative leadership appointments at Bray Leino, Particle6, and BBC Creative, and the launch of Capel Group and Allwyn’s Studio 59. The article captures a month of expansion, new ventures, and evolving creative priorities across global studios.
Iris WorldwideBray LeinoParticle6AllwynBBCbranding - FLUORO® on their new-age model for creating entire brand worlds
The Brand Identity · Mar 23, 2026 · Interview
The Brand Identity interviews Tim Smith, founder of London-based creative agency FLUORO®, about the studio’s ‘new-age’ model that merges branding and advertising into one living system. Smith discusses projects for clients like Apple, R.A.D®, and Doof, emphasizing cultural research, emotional connection, and always-on brand ecosystems. The conversation explores FLUORO®’s rejection of data-driven risk aversion and its focus on building coherent brand worlds that sustain attention and community.