Meta Design Cases
22 cases across 9 studios
Designers behind the work
Designers and creative leads credited on Meta projects in press coverage.
News & interviews
- How to survive, thrive and go again in animation, with Animade
Creative Boom · Apr 14, 2026 · Interview
Creative Boom’s feature on Animade marks the London animation studio’s 16th anniversary, exploring how its founders Ed Barrett, Tom Judd, and Jen Judd have sustained and evolved the company through industry challenges. The article highlights Animade’s refreshed branding, its focus on character-driven motion, and its enduring relationships with major tech clients like Apple, Meta, Google, and LEGO. It also shares insights on resilience, collaboration, and adapting to new animation technologies and formats.
- Hayley Lim turned 60+ explorations into Estelle Metalworks’ identity
The Brand Identity · Apr 3, 2026
Designer Hayley Lim created a brand identity for Montreal-based Estelle Metalworks, drawing inspiration from the form and function of a machine screw. The system explores the tension between curves and edges through typography, photography, and motion, resulting in a cohesive yet flexible visual language. Collaborations with Raphael Ouellet, Charles Desmarais, and Eren Kapaklili helped bring the identity’s tactile and architectural qualities to life.
Estelle Metalworksbranding - 3D artist Eva Cremers on why not knowing the rules actually helped her career
Creative Boom · Apr 1, 2026 · Interview
Creative Boom’s interview with Dutch 3D artist and animation director Eva Cremers explores how her unconventional path and self-taught approach shaped her distinctive, playful CGI style. She discusses her early break with Man vs Machine, major brand collaborations including YouTube’s Recap campaign, and her evolving relationship with the perception of her work. The piece highlights her use of AI, collaboration with animator Sam Burton, and her philosophy of embracing imperfection and creative freedom.
- Jobs: Senior Designer, Moniker, San Francisco
BP&O · Dec 23, 2025
BP&O announced a job listing for a Senior Designer position at Moniker, a San Francisco-based identity studio known for its work with major technology and cultural clients. The role focuses on developing scalable brand systems across digital and physical environments and is open to remote candidates with West Coast time overlap.
- Inside Decimal’s five-year journey building a global curated network
The Brand Identity · Dec 11, 2025 · Interview
The Brand Identity interviews Decimal’s team about their five-year evolution into a global, curated network-based studio. Partners Gabrielle Harlid, Raphael Guenassia, and Maki Ozawa discuss how they manage over 100 collaborators worldwide, maintain creative cohesion, and adapt technology to each project. The conversation highlights Decimal’s flexible, technology-agnostic approach and its focus on matching talent to projects based on expertise and passion.
- Unspoken Agreement designs Skinmetal with young men as co-founders
The Brand Identity · Dec 3, 2025
Unspoken Agreement developed the brand identity for Skinmetal, a skincare line founded by Dr Wendy Sue Swanson and co-created with teenage boys known as 'The Foundry.' The project redefines masculine skincare branding through industrial yet emotionally authentic design, functional packaging, and a campaign that celebrates confidence over fear-based messaging. The result is a purposeful, collaborative identity that connects deeply with its young male audience.
Unspoken AgreementSkinmetalbranding - New campaign takes aim at Meta after billboard calling out Instagram is blocked by media buyers
Creative Boom · Nov 26, 2025
London agency Insiders created the #IgnoredByInsta campaign to highlight Instagram's failure to support users affected by scams and account hacks. The billboard campaign, developed with Refundee, was blocked by media buyers citing Meta as a client, sparking debate about censorship and corporate influence. The project has since drawn public attention through a petition and broader discussion of Big Tech accountability.
- Clay Founders Launch Mission Control for AI-Startups
The Brand Identity · Sep 24, 2025 · Interview
The Brand Identity interviews Clay founders Anton Zykin and Dmitry Tsozik about their new venture, Mission Control, a design agency built for AI-age start-ups. The discussion explores how Mission Control differs from Clay, focusing on early-stage companies, transparent pricing, equity partnerships, and AI-assisted creative processes. The founders share insights on remote collaboration, future-proof design, and the evolving role of creativity in an AI-driven industry.
- "STUDIO HERRSTRÖM Grows: From Freelancer to 10-Person Team Redefining Culture"
The Brand Identity · Jul 22, 2025 · Interview
The Brand Identity interviews Erik Herrström about the evolution of STUDIO HERRSTRÖM from a solo freelance practice into a 10-person studio redefining cultural and music branding. The conversation explores their rebrand, proprietary THE ECHO™ framework, and projects for Spotify, The Game Awards, and global artists. Herrström discusses scaling responsibly, implementing a four-day work week, and maintaining creative integrity while growing the studio.
- Ena.supply Revolutionizes Template Market with Creative Motion Design
The Brand Identity · Jul 8, 2025 · Interview
The Brand Identity interviews ena.supply founders Cris Kougioutas and Jake Mueller about their approach to creating motion and web templates that act as creative catalysts rather than shortcuts. They discuss their design philosophy, process, and the upcoming launch of Arqé, an AI-driven image library aimed at redefining stock imagery. The conversation highlights their focus on clarity, flexibility, and motion as a storytelling tool.