Hulu
Design work for Hulu, collected from the studios behind it.
- Design cases
- 7
- Studios
- 4
- Latest work added
- Jun 2025
- Motion Design 5
- Brand Identity 2
Design cases by studio
A preview of 6 cases across 4 studios. The full collection is included with Pro.
Imaginary Forces (4)
- Main Title Design for Hulu’s Castle Rock
- Imaginary Forces collaborated with the creators of Hulu’s Castle Rock to craft a haunting main title sequence inspired by Stephen King’s universe. Using scanned pages, cover art, and maps from King’s novels, the team built a layered visual narrative filled with hidden references and eerie details that culminate in the show’s logo.
- Main Title Design for Hulu Documentary Hillary
- Imaginary Forces created the main title sequence for Hulu’s documentary 'Hillary,' directed by Nanette Burstein. The sequence uses a chronological montage of archival and press photos to capture the multifaceted life of Hillary Clinton, blending personal moments with public milestones for a dynamic and human portrayal.
- Main Title Sequence for Little Fires Everywhere
- Imaginary Forces crafted the main title sequence for Hulu’s Little Fires Everywhere, visualizing the show’s central theme through a poetic display of burning objects. Using high-speed cinematography, they captured flames consuming props and wardrobe pieces to create a cinematic metaphor for the story’s emotional tension.
DixonBaxi (1)
- Brand Identity Redesign for Hulu
- DixonBaxi partnered with Hulu to create a unified brand system that connects its marketing, product, and content under one cohesive identity. Centered around the concept of 'The Vessel', the new design amplifies Hulu’s storytelling power with a bold, adaptive visual language and a confident, playful tone of voice.
SMLXL (1)
- Title Sequence for Hulu True-Crime Documentary Captive Audience
- SMLXL created the title sequence for Hulu’s true-crime documentary series 'Captive Audience,' directed by Jessica Dimmock. The concept centers on absence, reflecting the story’s themes of abduction and murder through layered typography and hand-made collages crafted from original period newspapers and documents.
Buck (1)
- Design System Development for Hulu
- Buck collaborated with Hulu to create a comprehensive design system used across marketing spots, conferences, and internal communications. The modular system blends 2D and 3D elements to craft character-driven stories and dynamic visual experiences that bring Hulu’s brand to life.
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Sign inDesigners behind the work
Designers and creative leads credited on Hulu projects in press coverage.
