Even Design Cases
Designers behind the work
Designers and creative leads credited on Even projects in press coverage.
Designers and creative leads credited on Even projects in press coverage.
Tom May’s Creative Boom article reflects on 2025’s most significant rebrands, arguing that the most impactful ones—by Amazon, Walmart, Apple TV, Eventbrite, and La-Z-Boy—were subtle evolutions rather than headline-grabbing overhauls. He contrasts these quiet successes with high-profile failures like Cracker Barrel, Jaguar, and HBO Max, emphasizing that brand strength now comes from coherence and consistency rather than spectacle. The piece concludes that the future of branding lies in thoughtful refinement and listening to audiences.
Creative Boom announces the launch of Season 9 of its podcast, celebrating one million downloads since its 2020 debut. The new season features leading creative figures such as Michael Johnson, Emma Barratt, and Kiser Barnes, alongside sponsorship from the School of Communication Arts. The article highlights the podcast’s evolution, new guests, and the refreshed bonus segment 'The Spark'.
Buck has rebranded Eventbrite with a vibrant, motion-inspired identity that emphasizes the energy of in-person events. The new system centers on Founders Grotesk typography, a dynamic color palette led by 'Brite Orange', and an adaptable monogram called 'The Path'. The rebrand repositions Eventbrite from a ticketing service to a platform celebrating live experiences.
The article explores how K-pop’s global rise has influenced graphic design in Korea, highlighting the creative processes behind album art, tour identities, and fan merchandise. Featuring studios like MHTL, Paper Press, and Smile Flower Studio, it examines how designers balance visual storytelling, multilingual systems, and fan engagement. The piece positions K-pop design as a dynamic, trend-driven field that merges emotion, technology, and cultural identity.
Creative Boom interviews the leadership team of Raw Materials, the American design agency that won D&AD’s Design Studio of the Year 2024 just a year after its founding. The article explores the studio’s philosophy of embracing difference, its collaborative culture, and standout projects for clients like Peacock and 7-Eleven. The team emphasizes resisting sameness in digital design and using creativity as a problem-solving force.
Steven Heller revisits 'The Graphic Canon,' a three-volume anthology edited by Russ Kick that reimagines classic literature as comics and visual adaptations. The project, published by Seven Stories Press, features newly commissioned works from dozens of illustrators and explores the boundaries of the literary canon through graphic storytelling. Heller reflects on its cultural significance and the enduring debate around what constitutes a literary classic.
The Brand Identity’s 'The Edit' highlights five new design projects from around the world, including Universal Favourite’s rebrand and website for Good Pair Days, Fellow Studio’s rebrand for the Tej Kohli Foundation, Rachael Gibilterra’s redesign for French Market, Saúl Osuna’s identity for Plastique Famille, and Landor Australia’s flexible identity for Event Cinemas.
Socio created a new brand identity for Los Angeles-based space accountancy firm Stevenson Systems. The rebrand centers on a precise, architectural aesthetic featuring an isometric 'S' marque, custom logotype, and a refined color palette of Amethyst and Real Grey. The project extended to a new website and photographic direction, reinforcing the firm's leadership in space accounting.