Luigi Carnovale
Creative Director, Founder, Designer
About
Creative director of Design LSC, with a practice spanning brand identity, art direction and print production. His work connects traditional production craft with changing design technologies, alongside an interest in mentoring emerging designers.
SourceSelected articles & interviews
Creativity, reinvention and timeless design
Carnovale discusses adapting a design practice over decades, maintaining craft and supporting younger creatives.
In their own words
LinkedIn stands out because it's a space for meaningful connections.
Brand owners are increasingly valuing live, immersive experiences over online content.
Consumers want unique, handmade items with personal meaning, moving away from mass-produced products.
Business is about people, and we are in control of our own paths.
People are at the heart of design and business longevity.
He encourages creatives of any age to keep testing themselves and embrace both change and the wisdom gained over time.
Articles & interviews7
- Is LinkedIn Still Relevant for Creatives in 2025?
The article explores whether LinkedIn remains a valuable platform for creatives in 2025. Through insights from illustrators, designers, photographers, and agency leaders, it presents a balanced view: while LinkedIn still offers professional opportunities and positive networking, its algorithmic focus and AI-driven content have frustrated many users. The piece concludes that LinkedIn’s usefulness depends on how intentionally creatives engage with it.