Iso Design Cases
Designers behind the work
Designers and creative leads credited on Iso projects in press coverage.
Designers and creative leads credited on Iso projects in press coverage.
The article profiles Brussels-based design studio Oilinwater, founded by Matthieu Gorissen, which takes a research-driven and investigative approach to branding and identity design. Working primarily with cultural institutions, the studio builds visual systems rooted in context and storytelling. Projects include identities for Maison Hannon, Civa, and packaging for Rob The Gourmets’ Market’s craft beer collaboration.
The Brand Identity interviews Hong Kong-based designer Mak Kai Hang about his journey from book design to leading branding projects for major Asian clients. He discusses his studio’s philosophy of combining experimentation with timeless craftsmanship, his experience at Commission Studio in London, and the milestone of redesigning HEYTEA’s logo. The conversation explores his approach to type design, fashion branding, and maintaining a small, focused studio team.
The article profiles Paris-based type designer Arthur Calame and his studio Calame.Bureau, exploring his tactile, craft-driven approach to typography. Drawing inspiration from everyday life and personal hobbies, Calame treats letters as sculptural forms, resulting in expressive typefaces like Maroni, Bobine, and Comptoir. His work spans cultural and commercial projects, blending human imperfection with digital precision.
Creative Boom’s article by Tom May explores how Melbourne-based studio Standard Projects created a brand identity for London post-production studio Microdot. The identity draws from cinema’s technical language—edge codes, timecodes, and film grain—to make invisible post-production work visible without breaking its illusion. The result is a restrained, monochrome system that feels authentic to filmmaking while allowing Microdot’s work to shine.
Standard Projects created a cinematic and technically precise brand identity for London-based post-production studio Microdot. The identity draws from film production tools and visual language, balancing artistic experimentation with disciplined execution. Using a monochrome palette and Akzidenz Grotesk, the system captures Microdot’s ethos of making the invisible visible through subtle, immersive design.
The article explores how Seoul’s growing number of single-occupant households has inspired new design and branding strategies among property developers like Episode, Local Stitch, and Mangrove. These companies are redefining urban living through amenity-rich, community-oriented spaces that balance independence and connection. Author James Chae contextualizes these developments within Korea’s unique rental system and shifting generational values.
The Brand Identity interviews SoJeong ‘Hailey’ Kim, a designer at Koto New York, about her journey from Seoul to the U.S. and her growth in the design industry. She discusses her path into design, her experience working on the Tripadvisor brand refresh, and the collaborative, optimistic culture at Koto. The conversation highlights her resilience, curiosity, and belief in design as a strategic and expressive discipline.
