Iso Design Cases
1 case across 1 studio
Designers behind the work
Designers and creative leads credited on Iso projects in press coverage.
News & interviews
- Oilinwater approaches branding like an investigator, to build visual systems from rigorous research
It's Nice That · Mar 31, 2026
The article profiles Brussels-based design studio Oilinwater, founded by Matthieu Gorissen, which takes a research-driven and investigative approach to branding and identity design. Working primarily with cultural institutions, the studio builds visual systems rooted in context and storytelling. Projects include identities for Maison Hannon, Civa, and packaging for Rob The Gourmets’ Market’s craft beer collaboration.
OilinwaterPublicisMaison HannonCivabranding - Mak Kai Hang on shifting from books to China’s biggest brands
The Brand Identity · Jan 30, 2026 · Interview
The Brand Identity interviews Hong Kong-based designer Mak Kai Hang about his journey from book design to leading branding projects for major Asian clients. He discusses his studio’s philosophy of combining experimentation with timeless craftsmanship, his experience at Commission Studio in London, and the milestone of redesigning HEYTEA’s logo. The conversation explores his approach to type design, fashion branding, and maintaining a small, focused studio team.
Makkaihang DesignCommission StudioJoint PublishingHEYTEACommon Divisorbranding - Type designer Arthur Calame treats letters like “soft material to be sculpted”
It's Nice That · Jan 28, 2026
The article profiles Paris-based type designer Arthur Calame and his studio Calame.Bureau, exploring his tactile, craft-driven approach to typography. Drawing inspiration from everyday life and personal hobbies, Calame treats letters as sculptural forms, resulting in expressive typefaces like Maroni, Bobine, and Comptoir. His work spans cultural and commercial projects, blending human imperfection with digital precision.
Calame.BureauPile StudioMardi BleuComptoir des CotonniersCravanbranding - The clever way Standard Projects solved the paradox of branding invisible work
Creative Boom · Jan 7, 2026
Creative Boom’s article by Tom May explores how Melbourne-based studio Standard Projects created a brand identity for London post-production studio Microdot. The identity draws from cinema’s technical language—edge codes, timecodes, and film grain—to make invisible post-production work visible without breaking its illusion. The result is a restrained, monochrome system that feels authentic to filmmaking while allowing Microdot’s work to shine.
Standard ProjectsMicrodotMicrodotMaison Margielabranding - Standard Projects’ Microdot identity makes the invisible feel visible
The Brand Identity · Dec 16, 2025
Standard Projects created a cinematic and technically precise brand identity for London-based post-production studio Microdot. The identity draws from film production tools and visual language, balancing artistic experimentation with disciplined execution. Using a monochrome palette and Akzidenz Grotesk, the system captures Microdot’s ethos of making the invisible visible through subtle, immersive design.
Standard ProjectsMicrodotMicrodotMaison Margielabranding - The unique design strategies shaping solo living in Seoul
It's Nice That · Dec 9, 2025
The article explores how Seoul’s growing number of single-occupant households has inspired new design and branding strategies among property developers like Episode, Local Stitch, and Mangrove. These companies are redefining urban living through amenity-rich, community-oriented spaces that balance independence and connection. Author James Chae contextualizes these developments within Korea’s unique rental system and shifting generational values.
EpisodeLocal Stitchbranding - From Seoul to Koto: SoJeong Kim’s leap into New York design
The Brand Identity · Nov 27, 2025 · Interview
The Brand Identity interviews SoJeong ‘Hailey’ Kim, a designer at Koto New York, about her journey from Seoul to the U.S. and her growth in the design industry. She discusses her path into design, her experience working on the Tripadvisor brand refresh, and the collaborative, optimistic culture at Koto. The conversation highlights her resilience, curiosity, and belief in design as a strategic and expressive discipline.
- Sylvan Hillebrand captures genre-blending motion in his Tones work
The Brand Identity · Nov 27, 2025
The Brand Identity features Amsterdam-based designer Sylvan Hillebrand’s rebrand of Paradiso’s long-running hip-hop night Bassline into Tones, a multi-genre music platform. The new identity uses a morphing logo, modular sticker system, and textured digital aesthetic to reflect genre fluidity and tactile familiarity. Hillebrand’s design balances flexibility and consistency, enabling Paradiso’s team to maintain the brand’s visual integrity across digital and physical touchpoints.
Sylvan HillebrandParadisoTonesbranding - Hugh Miller Joins Pentagram, Emphasizes Subtlety in Design
It's Nice That · Sep 3, 2025
The article profiles Hugh Miller as he joins Pentagram London as a new partner. It explores his design philosophy, career path through studios like Bond and Spin, and his belief in subtle, craft-driven design. Fellow designers praise his typographic sensitivity and thoughtful approach to both corporate and cultural projects.
- Hugh Miller Appointed as Pentagram London Partner
Creative Boom · Sep 2, 2025
Creative Boom reports that Hugh Miller has joined Pentagram London as a new partner. With a career spanning Ford, Microsoft, BOND, and Spin, Miller is known for his typographic precision and cross-sector design expertise. The move coincides with Pentagram London’s relocation to a new Islington studio, marking a new chapter for both Miller and the firm.