Pum Lefebure
Co-founder · Creative Director · Chief Creative Officer · Chairperson
Studios:Design Army
Quotes
“Every project is a calling card.”
“Leadership means being a coach, a cheerleader, and sometimes a plumber.”
“[Awards] can be the differentiator from your competitor.”
“The campaign is designed for the younger generation—so we intentionally used AI to capture their imagination.”
“Mashing real and AI images, we dreamed up a surrealist world to wow viewers' imagination.”
“We transformed the models' nails and hair to look crazy serpentine-like, which is just so fun.”