Used by Center
Cases set in ABC Rom, as credited by the studios in their own writeups.
Creative Boom · Nov 19, 2024
Creative Boom reports on CENTER's brand identity for Molly Baz's new mayo brand Ayoh. The design draws inspiration from classic American diners and delis, featuring custom lettering, a playful mascot, and a vibrant color palette that stands out in the condiment category. The project reflects Baz’s bold personality and CENTER’s ability to blend nostalgia with modern appeal.
It's Nice That · Nov 14, 2024
The article profiles New York studio Special Offer and its founder Brent David Freaney, exploring the studio’s elastic, community-driven approach to design. It focuses on their work for Charli XCX’s 2024 album 'brat', which became a defining visual moment of the year, and touches on collaborations with Martine Syms. The piece highlights Special Offer’s philosophy, design process, and influence on contemporary visual culture.
SEESAW · May 23, 2024
SEESAW features the website for Daylight Computer Co., a new hardware brand focused on deep focus and wellbeing. The project showcases a clean, minimal digital presence using ABC ROM and Arizona typefaces.
The Brand Identity · May 1, 2024
Werner Design Werks created a bold and humorous brand identity for RockFilter Distillery’s new product, Vodka Sucks Vodka. The design embraces the brand’s tongue-in-cheek stance with a deliberately plain label, vibrant neon yellow color, and utilitarian typography. Despite its irreverent tone, the identity maintains authenticity and quality, reflecting the distillery’s whiskey-first ethos.
BP&O · Apr 18, 2024
BP&O’s Richard Baird reviews Mucho’s branding for Antara 128, an avant-garde bakery and restaurant in Melbourne. The identity draws on the intersection of craft and industry, featuring a folded 'A' logo inspired by dough lamination, earthy tones, and the GT Alpina typeface. The design extends across packaging and digital applications, balancing industrial precision with warmth and material tactility.
SEESAW · Apr 12, 2024
SEESAW features the website for Daylight Computer Co., a new hardware startup introducing 'a new kind of computer.' The listing highlights the site’s use of ABC ROM, ABC Arizona Flare, and ABC Arizona typefaces, categorizing it under books, reading, hardware, and productivity. The entry is part of SEESAW’s curated showcase of well-designed websites.
