Xbox
Design work for Xbox, collected from the studios behind it.
- Design cases
- 5
- Studios
- 3
- Latest work added
- Jul 2025
- Campaign 2
- Art Direction 1
- Experience Design 1
- Motion Design 1
Design cases by studio
Studio Mega (3)
- Marketing Activation for Xbox, Sea of Thieves, and NY Liberty
- Studio Mega collaborated with Xbox and the WNBA’s New York Liberty to craft a dynamic marketing activation celebrating the pirate-themed game Sea of Thieves. The campaign combined a city-wide treasure hunt, social media storytelling, and an in-person event at Barclays Arena to energize fans and merge gaming culture with sports excitement.
- AR Marketing Campaign for Xbox × Shang-Chi
- Studio Mega collaborated with Xbox to create an immersive AR campaign celebrating Marvel’s first Asian-American superhero, Shang-Chi. The experience combined out-of-home media, social engagement, and a web-based AR game where users competed for prizes and exclusive Xbox kits.
- Limited Edition Controller Artwork and Packaging for Xbox x Space Jam II
- Studio Mega collaborated with Xbox to design custom controller artwork and collector’s seeding kits celebrating the release of *Space Jam: A New Legacy*. Drawing inspiration from the film’s characters, team jerseys, and digital environments, the studio created four distinct controller designs and premium packaging in partnership with Nike and Warner Brothers. The campaign became Xbox’s fastest-selling limited edition controller release and garnered over 40 million organic social views.
Further (1)
- Immersive Brand Experience for Xbox Series X Launch
- Further collaborated with Xbox to create a surreal, sensory brand activation for the launch of the Series X console. The experience blurred the boundaries between reality and imagination, inviting audiences to explore the next generation of gaming through immersive storytelling and dynamic environments.
Snask (1)
- Promotional Film for Xbox
- SNASK created a seamless, high-energy film for Xbox to showcase how gaming integrates effortlessly into everyday life across multiple devices. The production features continuous camera motion, fluid transitions, and a dynamic rhythm that captures the excitement of the Xbox experience.
Designers behind the work
Designers and creative leads credited on Xbox projects in press coverage.