Phi Design Cases
1 case across 1 studio
Designers behind the work
Designers and creative leads credited on Phi projects in press coverage.
News & interviews
- Bravas Graphix are the rave connoisseurs behind some of Brussels’ most explosive posters
It's Nice That · Apr 2, 2026
The article profiles Brussels-based design duo Bravas Graphix, composed of Paul Peyrolle and Jules Rousselet, known for their punk-inspired, collage-heavy posters and zines. Their work merges academic composition with spontaneous, bootleg aesthetics, using analogue techniques like cutting, scanning, and acetone transfers to resist digital uniformity. The duo’s vibrant, rebellious style celebrates remix culture and anti-corporate visual expression.
Bravas GraphixBig ApplePromessesgraphic_design - 15 fresh mural illustrators to inspire you in 2026
Creative Boom · Apr 1, 2026
Creative Boom’s 2026 roundup highlights 15 mural illustrators from around the world who are redefining public art through colour, scale, and community engagement. The feature showcases artists such as Judith Mayer, Freddie Denton, and Elin Matilda Andersson, exploring how murals can transform spaces and connect people. The article celebrates creativity, activism, and the growing opportunities for illustrators to work at large scale.
- GG−OFFICE on moving between analogue and digital with intention
The Brand Identity · Mar 27, 2026 · Interview
The Brand Identity interviews Sicilian studio GG−OFFICE, founded by Enrico Gisana and Francesca Giampiccolo, about their analogue–digital design process and philosophy of intentional, adaptive identity design. They discuss how Sicily’s cultural richness and dysfunction shape their work, their side project GG-RUGS, and their approach to creating flexible, non-formulaic branding. The conversation highlights their project Sapphire Jaguar as an example of their experimental, client-collaborative method.
GG−OFFICESapphire Jaguarbranding - Frontify presents: How Gretel and Philadelphia Art Museum navigated change
The Brand Identity · Dec 17, 2025
The Brand Identity’s feature, presented by Frontify, explores Gretel’s rebrand of the Philadelphia Art Museum. The project modernises the institution’s identity while embracing Philadelphia’s vernacular culture, culminating in a redrawn griffin logo and custom Fairmount Serif typeface. The collaboration highlights strategic alignment, cultural immersion, and a shared ambition to make the museum more accessible and locally resonant.
- New Branding for Philadelphia Art Museum by Gretel
BP&O · Oct 21, 2025
BP&O’s Emily Gosling reviews Gretel’s new identity for the Philadelphia Museum of Art, which reimagines institutional branding through a multi-typeface system and city-inspired design language. The project includes a custom typeface, Fairmount Serif, developed with Ryan Bugden, and revives the museum’s historic Griffin emblem. The rebrand positions the museum as open, inclusive, and deeply connected to Philadelphia’s cultural fabric.
- "BIEN Champions Diversity in Character Design with Inclusive Approach"
It's Nice That · Oct 13, 2025
The article profiles BIEN, a Los Angeles-based motion studio, and its Inclusive Motion Design (InMoDe™) methodology focused on authentic representation in animation. Co-founders Ricardo Roberts and Hung Le discuss their inclusive process, which involves diverse teams and audience feedback to avoid tokenism. A highlight project includes an illustration toolkit for the International Paralympic Committee, showcasing BIEN’s commitment to normalising diversity in visual storytelling.
- "2025 World Illustration Awards Winners Revealed, Highlight Global Talent"
Creative Boom · Sep 17, 2025
Creative Boom reports on the winners of the World Illustration Awards 2025, organised by the Association of Illustrators and the Directory of Illustration. The awards celebrate global talent across categories from animation to packaging, highlighting themes of identity, culture, and innovation. Overall winners include Chu-Chieh Lee for her film 'Minus Plus Multiply' and Léane Ruggli for her 'Ready to Drink Cocktail Cans' project.
Guess Who StudioBüro Wünsch & StömerPalestine HouseValioillustration - Taylor Swift's Career Illustrated in New Search & Find Book
Creative Boom · Aug 27, 2025
Creative Boom features Brazilian illustrator Gus Morais and his work on 'Taylor Swift: Unofficial Search & Find Biographies', a richly detailed illustrated book exploring the pop star’s career through 11 eras. The article highlights Morais’s process, from sketching in Procreate to finishing in Photoshop, and his creative approach to capturing each album’s visual identity. It also notes the book’s playful design details and his upcoming Halloween-themed project.
Taylor Swift: Unofficial Search & Find Biographieseditorial - "Only Rebrands Philosophy for Broad Appeal, Balancing Smarts and Accessibility"
The Brand Identity · Aug 7, 2025
Manchester-based studio Only rebranded the Royal Institute of Philosophy with a concept centred on 'Question Everything.' The new identity balances academic credibility with accessibility, featuring a circular marque of interlocking question marks and a refined typographic pairing of F37 Caslon and F37 Blanka. Illustrations by Beth Walrond and flexible design elements help the Institute engage both scholarly and public audiences.
OnlyF37 FoundryThe Royal Institute of Philosophybranding - "Broaden Transforms Container Into DIY Studio in Manchester"
Creative Boom · Jul 23, 2025
Creative Boom profiles Broaden, a purpose-led filmmaking studio founded by Bryony Simcox and George Webster, which built its own studio from a 40ft shipping container in Greater Manchester. The DIY project embodies sustainability, adaptability, and community spirit, using reclaimed materials and family help. The new space supports Broaden’s mission to create socially conscious films and foster collaboration within the creative community.
BroadenBBC PhilharmonicBritish Councilenvironmental