Bmw Design Cases

Designers behind the work

Designers and creative leads credited on Bmw projects in press coverage.

News & interviews

• Afters

  Creative Boom · Mar 30, 2026

  Creative Boom profiles Greek illustrator Alexis Marcou and his personal project 'Afters', a series of digitally rendered drawings that merge dessert imagery with scenes of human conflict. The work reinterprets Delft ceramic patterns to explore themes of indulgence, destruction, and the human psyche. The article also details Marcou’s process, tools, and reflections on moving from commercial sports illustration to more conceptual personal work.

  NikeNFLillustration
• New book shows how questioning the alphabet can push typography further

  Creative Boom · Nov 4, 2025

  Creative Boom features 'Alphabetical Playground', a new 698-page book by Nigel Cottier, design director at Accept & Proceed. The book challenges conventional views of the alphabet, exploring typography as a living system open to experimentation and conceptual play. Through interviews and reflections, Cottier discusses pushing type beyond legibility and balancing chaos with control in design.

  Accept & ProceedAppleBMWeditorial
• Google's Andrew Thomas Shares Keys to Nurturing Creativity

  Creative Boom · Jul 14, 2025 · Interview

  Creative Boom’s article features Andrew Thomas, creative head of Google Retail Design in EMEA, discussing the role of belief, collaboration, and respect in nurturing creative ideas. In a talk for The Studio community, Thomas shared his career journey from fashion and retail to Google, emphasizing the importance of diversity, empathy, and shared belief in creative success. The piece highlights his philosophy that authentic belief and collaboration make ideas truly contagious.