Fiasco is a Bristol-based brand and digital agency combining strategic insight with creative craft to move businesses forward with feeling. Certified as a B Corp, the 16-strong studio partners with purpose-led organisations of all sizes to create meaningful brand identities and digital experiences. Led by Executive Creative Director and Founder Ben Steers, the team includes Creative Director Chris, Design Director Julia, and Senior Project Manager Marj. Notable collaborations include Nederlander Theatres, Gather Round, and OnHand. Celebrated in publications such as Design Week and Creative Boom, Fiasco continues to champion empathy, creativity, and positive impact through design.
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The Brand Identity’s July 2025 edition of 'The Edit' spotlights five recent design projects, including Land of Plenty’s whimsical cookbook for Happy Endings, Monday Nights’ rebrand for the World Snooker Tour, TRiC’s nostalgic identity for Hector’s Bakery, Gemma Mahoney’s refined branding for PARCA, and Fiasco Design’s sensory identity for Britt Music & Arts Festival. Each project showcases distinct visual strategies across food, sport, retail, and cultural sectors.
The Brand Identity interviews Fiasco co-founder Ben Steers about the studio’s 15-year evolution and its recent rebrand. Steers discusses the collaborative, introspective process behind the refreshed identity and how it reflects Fiasco’s ‘feelings-first’ philosophy. The conversation also explores the duo’s parallel venture, Gather Round, and their commitment to building creative communities in Bristol and Bath.
Creative Boom profiles Bristol-based agency Fiasco as it celebrates 15 years with a new emotion-driven rebrand. The in-house project reflects the studio’s human-centred philosophy, balancing clarity and playfulness through expressive typography, motion, and interaction. The refreshed identity also signals a renewed commitment to community engagement and ethical, purpose-led design.
Gather Round, the Bristol-based coworking initiative founded by Ben Steers and Jason Smith of Fiasco Design, has transformed Bath's historic Trinity Church into a creative coworking hub. The adaptive reuse project, led with collaborators Westworks, Foxon and Foxon, and AJ Lowthers, preserves the church’s Gothic character while introducing modern functionality. The result is a community-focused workspace that honors the building’s cultural legacy and architectural heritage.
Creative Boom reports on Fiasco Design’s rebrand for Nederlander Theatres, uniting its venues under the idea that 'Every Night is Opening Night'. The Bristol-based studio created a new brand identity and website that balance heritage with modern appeal, codifying each theatre through unique shapes and colours. The project also included new photography and video by Nic Kane to capture the atmosphere and experience of the venues.
The Brand Identity interviews Julia Darze, Partner and Senior Brand Designer at Fiasco Design, about her creative journey from Brazil to Bristol. She discusses her path into design, her growth within Fiasco, and her passion for meaningful, inclusive branding work. The conversation also touches on supporting junior and women designers and the vibrant creative culture of Bristol.