Dora Drimalas
Founder
In their own words
Every obsession, every collection, and every side quest we've ever taken has led to the release of this book.
Feeling compelled to make choices you wouldn't have made before is uncomfortable, but it's also thrilling.
Staying endlessly curious is not only beneficial to the designer – it translates to the end user and pushes design and creativity forward.
Articles & interviews
- Hybrid distils 25 years of curiosity, craft and cultural obsession into debut book
Creative Boom profiles Hybrid Design’s debut book, 'Hybrid: Curiosity in All Things', published by Victionary. The 650-page volume reflects on the San Francisco studio’s 25-year journey, exploring its collector’s mindset, culture-led design philosophy, and notable projects for brands like Nike and Sonos. Founder Dora Drimalas discusses how curiosity and craft underpin the studio’s approach across branding, packaging, and editorial work.
- Debating the Need to Drop Gendered Job Titles
Creative Boom’s Abbey Bamford explores whether the term 'female founder' still holds value in 2025. The article gathers perspectives from women leading design studios worldwide, revealing a divide between those who see the label as empowering visibility and those who view it as outdated or limiting. The discussion highlights broader issues of gendered language, representation, and equality in the creative industry.