Leeds-based studio Robot Food has rebranded Co-op’s Irresistible spirits and cider range, giving it a premium, story-led identity. The new packaging features bespoke designs, copper accents, and tactile finishes that elevate the own-brand line to compete with established premium labels. The project emphasizes craft, provenance, and storytelling across each product in the range.
Creative Boom profiles London agency SomeOne’s branding for Co-op’s new food delivery app, Peckish. The identity blends Co-op’s trusted visual language with a playful new personality, featuring a distinctive 'bite' motif and illustrations by Miguel Ángel Camprubí. The project aims to support independent retailers while offering a modern digital experience that celebrates local communities.
It’s Nice That’s 2024 roundup highlights the year’s most captivating moving image projects across film and animation. From Channel 4’s bold Paralympics campaign to Co-op’s inventive receipt ad and Bad Bunny’s surreal concert visuals, the list celebrates both digital innovation and analogue charm. The feature underscores a resurgence of handcrafted techniques alongside experimental 3D and VR work.
