Abi Design Cases
Designers behind the work
Designers and creative leads credited on Abi projects in press coverage.
Designers and creative leads credited on Abi projects in press coverage.
Crown Creative developed the full brand and interior identity for Birch Cabins, a luxury retreat in Northern Ireland’s Florida Manor Estate. The project integrates strategy, naming, visual identity, interiors, and digital design to evoke the quiet atmosphere of the Irish landscape. The result is a cohesive expression of modern Irish luxury rooted in heritage and craftsmanship.
Creative Boom features Wiedemann Lampe’s bio-inspired brand identity for the newly opened Natural History Museum Abu Dhabi. The identity draws from Mecanoo’s pentagonal architecture and natural forms, using biomorphism and biomimicry to create a flexible system that works across digital, spatial, and print applications. The project integrates a custom typeface, a broad natural color palette, and a concept called 'The Power of Five' to unify the museum’s narrative and design language.
Crown Creative, a Belfast-based studio, delivered a holistic rebrand for Birch Cabins, a luxury glamping destination in Northern Ireland. The project unified brand identity, interiors, and digital experience under the concept of 'creating space for stillness.' The cohesive design earned recognition from the Institute of Designers in Ireland and showcases the power of integrated, multidisciplinary thinking.
The Dieline article profiles Pavement’s award-winning packaging design for Fantom Flower, a luxury cannabis brand and lounge in West Hollywood founded by Patricia Arquette. Featuring intricate illustrations by Kathleen Lolley, snakeskin textures, and premium materials, the project embodies a mystical and high-end aesthetic that stands apart from typical cannabis packaging. Designer Michael Hester discusses the creative process, inspirations, and the brand’s commitment to quality without budget constraints.
The article explores a new book from the Moomin Shop documenting the decades-long phenomenon of Moomin-themed mugs produced by Moomin Arabia. It highlights the cultural significance of these illustrated ceramics, their connection to Tove Jansson’s original Moomin stories, and the enduring appeal among collectors. The feature includes insights from Moomin Arabia’s Mirka Paasikangas and illustrator Tove Slotte on maintaining the authenticity of the designs.
Creative Boom’s podcast episode features illustrator Sam Gilbey in conversation with host Katy Cowan. Gilbey discusses his career journey from early web design to becoming a renowned pop culture illustrator, reflecting on resilience, adaptation, and passion in the face of industry changes and AI disruption.
Creative Boom profiles Crown Creative, a Belfast-born, New York-based studio known for its storytelling-driven hospitality branding. Founder Ryan Crown and his team discuss their evolution, philosophy, and major projects including The Dead Rabbit, Le Méridien, and Birch Cabins. The article highlights their strategy-first approach, global reach, and commitment to experience-led design.
