Studio Bland is a Brisbane-based brand identity design studio known for its refined, conceptually rich approach to visual communication. Led by Creative Director Lucy Bland and Studio Director Natalia Pullen, the team specialises in branding, packaging, and publication design for clients in design, arts, culture, tourism, and hospitality. Purposefully small yet strategically focused, Studio Bland has created thoughtful brand experiences for The Calile Hotel, The Kind Sunscreen, and Astra Walker x Softedge. Their work is defined by restraint, clarity, and enduring relevance—helping brands communicate with intelligence and confidence.
Their own site is set in Aeonik
Designers and creative leads attributed to Studio Bland in press coverage.
Technologies detected on Studio Bland's website.
Lisa Cain’s BP&O article examines Studio Bland’s packaging for Australian plant-based brand Bu Deli. The design intentionally mirrors traditional butter packaging, using familiar cues like blue tones and block formats to position the product alongside dairy butter rather than in the plant-based niche. The piece explores the fine line between familiarity and deception in plant-based branding.