Paul Belford

The Brand Identity · Jan 8, 2019

The Brand Identity features Paul Belford Ltd’s branding work for New Chapter, a start-up offering word therapy. The identity includes a logo that forms both a book and an arrow, symbolizing progress and expression through writing.

BP&O · Aug 3, 2018

BP&O features the brand identity for New Chapter, a UK-based word therapy start-up, designed by Paul Belford Ltd. The logo cleverly combines the imagery of a book and an arrow to symbolize progress and personal growth, paired with Neue Helvetica for a modern and clear presentation. Richard Baird praises the design’s simplicity, clarity, and conceptual strength within a visually busy environment.

BP&O · Jul 19, 2018

BP&O features the early-stage brand identity for Osofor, a digital-first lab-grown diamond jewellery brand, designed by Paul Belford Ltd. The identity uses faceted, cut-stone inspired symbols, embossed materials, and refracted light effects to express luxury, technology, and sustainability. The project reflects Osofor’s development phase and positions the brand as modern and environmentally conscious.

BP&O · May 31, 2018

BP&O features the design of the book 'REVOLT' by Paul Belford Ltd., a visually provocative publication that merges the language of protest and disruption with corporate and self-help themes. The article praises the book’s materiality, fluorescent color, and expressive imagery as a response to digital ubiquity and the need for tangible design experiences.

The Brand Identity · Oct 10, 2015

The article showcases Paul Belford Ltd’s identity and packaging design for The Soap Co., a social enterprise employing people who are blind, disabled, or otherwise disadvantaged. The design features a minimalist black and white aesthetic with a braille version of the logotype to highlight the brand’s inclusive mission.