Studio: Order Design

Client: Coca-Cola

Work: Editorial

Industry: Food & Beverage

Archival Brand Manuals Compilation For Coca-cola

This project compiles Coca-Cola’s brand identification manuals from 1969–1979, showcasing a pivotal era in the company’s visual and design evolution. The collection highlights the introduction of the iconic 'Arden Square' and documents detailed guidelines on logos, color, packaging, and typography.

Tags: Guidelines, History, Manual, Packaging, Typography