Baishali Johal
Story Coach
In their own words
All I needed to do was take quick action on every idea, and the action would tell me how to move forward.
Whenever I see someone whose work I really like, I shoot them an email saying something along the lines of, 'Hey, I found your work at X place. Congrats on the feature.'
I think in a world of AI, our humanity is a premium.
Articles & interviews3
- Taking stock after a challenging year: how creatives plan to move forward in 2026
Creative Boom’s Tom May gathers reflections from UK creatives on how they’ve navigated a turbulent 2025 and plan to approach 2026. Designers and illustrators share lessons on persistence, authenticity, pacing, and community support amid economic uncertainty. The article highlights resilience and self-awareness as key themes for the coming year.
- How to build kindness and empathy into your daily routine as a creative
The article by Tom May explores how creative professionals can integrate genuine kindness and empathy into their daily routines. Through insights from designers, illustrators, and founders, it highlights practical ways to support peers, communicate respectfully, pay fairly, and share knowledge openly. The piece emphasizes that real kindness in the creative industry is about fairness, transparency, and emotional intelligence rather than superficial niceness.
- Creatives Adapt to Thrive Amid 2025 Economic Slowdown
The article explores how creatives across the UK are adapting to the 2025 economic slowdown and the rise of AI. Freelancers and small studios face reduced work and uncertainty, prompting many to diversify income streams, explore international clients, and emphasize human creativity. Voices from across the industry share strategies for resilience, authenticity, and adaptation in a changing landscape.