Sandrine Bascouert
Photo Retoucher, Creative Artworker, Designer, Photo Retoucher Creative Artworker
About
Graphic designer and photo retoucher working as Imaginerie. Her practice includes illustration, visual design and training.
SourceIn their own words
I think some people are afraid of communication as a whole. Ghosting has become a way to avoid normal conversations where there could be feelings hurt and disappointment.
I think some people are afraid of communication as a whole. Ghosting has become a way to avoid normal conversations where there could be feelings hurt and disappointment.
Long story short: this stuff isn't production-ready, at least not for critical work.
The skill I gained by accepting something I was always fearful of doing was not the technical skill, but the communication skill.
Finding someone else who does the job is hard and time-consuming... They probably won't mind freelancers who charge more for the peace of mind.
I've sharpened my outreach a bit, which has paid off, and tried to use this time for learning new skills.
It doesn't even make business sense to keep one's secrets.
I can't count the many times I had to explain why I had that much money in my account, particularly three days before being due to pay the rent.
The key is to understand how my body works and work with it, not against.
The only way I can get past my reluctance is by looking at hard facts. That means I'll ask for a very detailed brief, ask tons of questions, and also run a timed test before I say yes.
Articles & interviews21
- Client Ghosting Is Rising, and It’s Not Your Fault
Creative Boom's Dear Boom column argues that client ghosting has become a systemic issue for creatives in 2026, driven by budget uncertainty, communication avoidance and overwhelmed business owners. Contributors recommend not taking silence personally, setting proposal-response deadlines, sending a clear final follow-up and maintaining a healthy pipeline of work.
- Creative Industry Ghosting Is Rising—and It’s Not Your Fault
Creative Boom examines the growing incidence of client, recruiter and collaborator ghosting in the creative industry through testimonies from designers, directors and freelancers. The article attributes the problem to budget uncertainty, AI-related spending concerns, avoidance of difficult conversations and business overwhelm, while encouraging creatives to establish boundaries, send clear follow-ups and avoid interpreting silence as a reflection of their work.
- Have your views on AI changed? Here's what our creative community had to say
Creative Boom’s Tom May surveys members of its private community, The Studio, to explore how creative professionals’ attitudes toward AI have evolved by May 2026. The article reveals a nuanced mix of skepticism, cautious experimentation, and pragmatic adoption across designers, illustrators, and copywriters. While some creatives reject generative AI on ethical or quality grounds, others find value in using it for repetitive or administrative tasks.