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Rugiet Tall in use - D1S1 Design Spotlight

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Rugiet Tall — 1 case

Used by Pentagram

Set for Rugiet

Cases set in Rugiet Tall, as credited by the studios in their own writeups.

Rugiet

Rugiet by Pentagram

Brand Identity For Rugiet

Assertive, Bold, Clinical, Minimalist, Vertical, Vivid

Rugiet Tall in the news

Pentagram, Alright Studio Rebrand Men’s Health Platform Rugiet
The Brand Identity · Jun 16, 2026
Pentagram and Alright Studio collaborated on a comprehensive rebrand for men’s health platform Rugiet. Pentagram developed a vertically oriented identity and custom typeface, Rugiet Tall, while Alright Studio translated the system into a digital experience emphasizing clarity and trust. The new identity, anchored by Rugiet Orange and a stacked wordmark, reflects vitality, precision, and confidence.
PentagramAlright StudioCommercial TypeRugietbranding