HEX Franklin — 2 cases

HEX Franklin in the news

• New Logo & Branding for Uniqode by Koto

  BP&O · May 8, 2025

  BP&O features Koto’s rebrand of Uniqode, a QR code platform formerly known as Beaconstac. The new identity uses a 'stitching' concept to symbolize the connection between physical and digital worlds, expressed through modular grids, motion graphics, and a custom geometric sans-serif typeface. The result is a cohesive, flexible system that refreshes the tech brand’s image with clarity and conceptual depth.

  KotoUniqodeAmazonbranding
• Koto Reinvents Uniqode Brand, Merging Physical and Digital Worlds

  It's Nice That · Apr 30, 2025

  Koto’s New York studio has created a new brand identity for Uniqode, a QR code management platform. The identity uses a cross-stitch visual metaphor to connect the physical and digital worlds, supported by a bespoke typeface, Uniqode Sans, and a distinctive digital blue palette. The project aims to humanise QR technology through crafted visuals, motion, and a relatable brand voice.

  KotoUniqodebranding
• Koto Redefines Uniqode with Innovative QR Rebrand

  Creative Boom · Apr 10, 2025

  Creative studio Koto has rebranded Uniqode, formerly known as Beaconstac, transforming the QR code platform into a more human and emotionally resonant brand. The new identity uses a stitching metaphor to symbolize connection between digital and physical worlds, supported by custom typography, motion design, and a warm verbal tone. The result positions Uniqode as a forward-thinking yet approachable tech brand.