Ray-Ban
Design work for Ray-Ban, collected from the studios behind it.
- Design cases
- 7
- Studios
- 2
- Latest work added
- Dec 2025
- Campaign 3
- Social Media 2
- Experience Design 1
- Web Design 1
Design cases by studio
A preview of 6 cases across 2 studios. The full collection is included with Pro.
Stink (6)
- Interactive Game Experience for Ray-Ban
- Stink Studios created MADE, a mobile-first HTML5 platform game for Ray-Ban that invites players to rescue their Facebook friends from 'Dr. Compliance.' The game features a surreal world of photocopier spaceships and laser-blasting managers, blending humor and challenge in a personalized social experience.
- Social Media Campaign for Ray-Ban Dronies
- Stink Studios developed 'Dronies,' a creative Instagram campaign for Ray-Ban that reimagined the selfie through drone photography. Each short video began as a typical selfie before dramatically revealing a larger, unexpected environment, engaging audiences with cinematic flair and earning over 55,000 likes.
- Social Campaign and Interactive Gift Guide for Ray-Ban
- Stink Studios created a global social campaign and interactive gift guide for Ray-Ban that celebrated diverse holiday traditions around the world. The campaign achieved over one million organic Instagram views within a week and was featured in Times Square digital displays.
- Website Redesign for Ray-Ban E-Commerce Platform
- Stink Studios reimagined Ray-Ban.com to transform how customers shop for sunglasses online. The redesign translated real-world shopping behaviors into a seamless digital experience, reinforcing Ray-Ban’s leadership in the eyewear market. Developed collaboratively with Ray-Ban’s technical team, the project emphasized user-centered design and agile implementation.
Buck (1)
- Integrated Launch Campaign for Ray-Ban Stories
- BUCK collaborated with Ray-Ban and Facebook to launch Ray-Ban Stories, a line of smart eyewear blending iconic style with advanced technology. The team produced a live-action film, 3D product renders, a bold motion graphics system, the Facebook View app UI, and an AR filter experience to promote the product across digital platforms.
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Sign inDesigners behind the work
Designers and creative leads credited on Ray-Ban projects in press coverage.
