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Integrated Launch Campaign for Ray-Ban Stories by Buck - D1S1 Design Spotlight

Studio: Buck

Client: Ray-Ban

Work: Campaign

Industry: Fashion

Integrated Launch Campaign for Ray-Ban Stories

BUCK collaborated with Ray-Ban and Facebook to launch Ray-Ban Stories, a line of smart eyewear blending iconic style with advanced technology. The team produced a live-action film, 3D product renders, a bold motion graphics system, the Facebook View app UI, and an AR filter experience to promote the product across digital platforms.

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Date: Mon, Sep 2

Tags: Animation, 2d Animation, 3d Animation, 3d Illustration, Camera, Eyewear, Lens, Ring

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