The New York Times Design Cases
Designers behind the work
Designers and creative leads credited on The New York Times projects in press coverage.
Designers and creative leads credited on The New York Times projects in press coverage.
The Brand Identity interviews New York-based designer and educator Anthony Zukofsky about his multidisciplinary practice that spans design, teaching, and writing. Zukofsky discusses his career path through studios like Pentagram, Google, and Instrument, his teaching role at the School of Visual Arts, and his approach to balancing creative and academic work. The conversation highlights his reflections on leadership, learning, and the evolving nature of design practice.
The Brand Identity interviews Brazilian designers Leo Porto and Felipe Rocha about their collaborative projects, including the creation of Bonde — a platform connecting Brazilian creatives in New York. They discuss their career paths, the design thinking behind Bonde’s identity, and their approach to projects like Melissa’s Flygrl campaign. The conversation highlights their shared values around community, diversity, and cultural representation in design.
