Starbucks Design Cases
Designers behind the work
Designers and creative leads credited on Starbucks projects in press coverage.
Designers and creative leads credited on Starbucks projects in press coverage.
Creative Boom’s feature 'East Meets Everywhere' spotlights eight Chinese illustrators represented by Caper Illustration, a London–Shanghai agency bridging Eastern and Western visual cultures. The article highlights how these artists blend traditional Chinese art forms with modern digital techniques, working with major global brands. It celebrates the diversity, innovation, and global reach of contemporary Chinese illustration.
This edition of The Dieline’s 'Shelf Life' newsletter, written by Chloe Cordover, compiles advice from experienced designers and founders from major brands and agencies such as Walmart, Pearlfisher, Starbucks, and Stranger & Stranger. The article focuses on lessons these professionals wish they had known as students, offering guidance and inspiration for emerging creatives. It celebrates Student Week by encouraging reflection on growth, creativity, and professional development in design.
The article profiles Cul De Sac, a two-person studio founded by designer Colin Smight and copywriter Gus Esselstyn. Frustrated by traditional agency inefficiencies, they created a streamlined model where clients work directly with the creators. Their work blends Californian suburban aesthetics with bold, authentic branding for clients like Nike, 818 Tequila, and Starbucks.
Creative Boom reports on Marks' bold redesign of Starbucks Refreshers for the Chinese market. The project introduces a new bottle structure and vibrant visual identity aimed at Gen Z consumers, combining cultural insight, semiotics, and expressive design to stand out in the competitive RTD beverage sector.
Creative Boom reports on the launch of Super Nice, a new independent agency founded by former VML chief creative officer Jared Kozel with partners Barry Sonders and MJ Speakman. Based in Atlanta and Los Angeles, the agency champions a philosophy of combining bold creativity with empathy and collaboration. The founders aim to challenge traditional advertising models with a faster, more audience-focused, and 'nice' approach to creativity.