The Brand Identity interviews NYC-based creative director Charmie Shah about her approach to building immersive brand worlds that connect identity, motion, and live experiences. Shah discusses her work for major tech clients like Meta, Google, and YouTube, emphasizing storytelling, emotion, and cohesion across physical and digital touchpoints. The conversation explores her lean studio model, process-driven collaboration, and belief in motion as a core part of brand behavior.
Creative Boom reports on the launch of Super Nice, a new independent agency founded by former VML chief creative officer Jared Kozel with partners Barry Sonders and MJ Speakman. Based in Atlanta and Los Angeles, the agency champions a philosophy of combining bold creativity with empathy and collaboration. The founders aim to challenge traditional advertising models with a faster, more audience-focused, and 'nice' approach to creativity.
SEESAW features the website for Ramp, a financial platform for modern finance teams. The listing highlights the use of Lausanne and TWK Lausanne typefaces and categorizes the project within fintech and SaaS industries.
