Support indie design curation — unlock the full archive, all cases & client dataSee Pro plans

Studio: Wedge

Client: Snapple Spiked

Work: Packaging

Industry: Food & Beverage

Brand Transformation For Snapple Spiked

Wedge revitalized Snapple Spiked with a bold new identity and packaging system designed to reconnect with Gen Z consumers. The redesign draws inspiration from Snapple’s 90s heritage while infusing a modern, energetic personality that feels fresh, fun, and culturally relevant.

Tags: Bold, Energetic, Playful, Retro, Vibrant, Youthful


Related articles