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Branded Content Series For Sony Action Cam by Stink - D1S1 Design Spotlight

Studio: Stink

Client: Sony

Work: Advertising

Industry: Technology

Branded Content Series For Sony Action Cam

Stink Studios collaborated with Mori, Inc. to launch 'Never Before Seen,' a branded content series introducing Sony’s Action Cam to the creative community. Over eight months, they produced more than 25 films highlighting the camera’s features through diverse artistic perspectives, resulting in viral success and millions of views worldwide.

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Tags: Documentary, Film, Influencer, Maker, Stunt

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Primark channels Bond-era glamour in playful new summer campaign The Get Away
Creative Boom · May 28, 2026
Primark’s new summer campaign, 'The Get Away', created by VCCP and directed by Tom Green through Stink Films, channels the glamour of Bond-era heist movies to promote affordable luxury. The film and photography, managed by Girl&Bear with social support from Social Chain, showcase chic summer looks in a playful, cinematic style. The campaign celebrates Primark’s accessible fashion with a self-aware, humorous tone.
VCCPGirl&BearStink FilmsPrimarkadvertising

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