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Brand Identity For Lenlen Thai Restaurant by Pentagram - D1S1 Design Spotlight

Studio: Pentagram

Client: LenLen

Work: Brand Identity

Industry: Food & Beverage

Brand Identity For Lenlen Thai Restaurant

Pentagram created a playful, tactile identity for LenLen, a contemporary Thai restaurant in Manhattan. Handmade lettering, bespoke illustrations, family-photo collage, murals, and signage evoke the spontaneous warmth of a lived-in Thai shophouse while supporting an elevated dining experience.

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Tags: Collage, Handdrawn, Playful, Shophouse, Tactile, Thai

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