Brand Identity And Packaging For Looshi Ecoluxe Incense

Menta developed a refined brand identity and packaging system for Looshi, an ecoluxe incense brand inspired by Indian aromas and mindful living. The design features a light, stenciled wordmark and a bespoke graphic system illustrating the five main ingredients of each scent, with unique color palettes and embossed details for every product. The result evokes serenity, craftsmanship, and a sense of spaciousness aligned with Looshi’s ethos of self-care and sustainability.