Launch Advertising for the MG ZS EV

Limegreentangerine created a launch TV campaign for MG Motor's ZS EV electric SUV. Working with PHM Group and illustrators Hend & Lamiaa, the studio produced 10-, 30-, and 60-second commercials centered on MG's family, fun, and value messaging. The ads used illustration, animation, and 3D elements to communicate that electric vehicles are for everyone.