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Studio: ICU

Client: Grant

Work: Brand Identity

Industry: Luxury

Rebranding For Grant Jewelry Factory

ICU developed a comprehensive rebranding for Grant, a jewelry manufacturer with over 20 years of experience in gold and diamond production. The new brand identity strengthened Grant’s B2B presence while introducing an emotional and aspirational dimension for B2C audiences, centered around the concept of exploration and self-expression.

Tags: Elegant, Emotional, Luxurious, Modern, Refined, Symbolic