ICU

ICU is a branding and communications agency with offices in Moscow, Saint Petersburg, and Bangkok. The studio builds durable connections between brands and their audiences by combining strategic research, creative thinking, and international experience. The ICU team develops identity systems, packaging, and communication strategies for companies across a wide range of industries — from EdTech and real estate to FMCG and cultural projects. The agency is led by Kristina Parshova and Danica Kozhamberdiyeva.

https://icu.agency

Moscow, Russia

57 Cases

Cases

• Unknown Client
• Packaging Design For A Vintage Souvenir Set
• Handcrafted, Nostalgic, Playful, Symbolic, Vintage, Warm

• Unknown Client
• Concept Packaging Design For Cigarettes Anti-concept
• Conceptual, Dark, Minimalist, Provocative, Psychological, Symbolic

• Unknown Client

• Adam & Eva
• Packaging Design For Adam & Eva Tobacco Brand
• Authentic, Engraved, Minimalist, Monochrome, Refined, Textured

• Advita
• Communications Strategy For Advita Charity Foundation
• Contemporary, Empathetic, Habitual, Humanistic, Urban

• Akrikhin
• Brand Identity For Akrikhin Pharmaceutical Company
• Corporate, Cosmic, Dynamic, Gradient, Symbolic, Vibrant

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