Typeface Design for Whyte Tifinagh
Whyte went Tifinagh—without losing its grotesque DNA.
Dinamo expanded its Whyte type family with a new Tifinagh version, developed in collaboration with designer Naïma Ben Ayed. The project reinterprets the geometric grotesque structure of Whyte for the Tifinagh script, balancing technical precision with cultural sensitivity. The result is a multilingual, contemporary typeface that extends the Whyte family’s global reach.
Set in ABC Whyte ⵜⵉⴼⵉⵏⴰⵖ Tifinagh, ABC Whyte
Insights
- The main move is that Dinamo extended its Whyte family — a contemporary grotesque — into the Tifinagh script, stating coverage as "Tifinagh: Standard Moroccan Tamazight."
- Naïma Ben Ayed is the sole credited Tifinagh designer here, and she also drew the Tifinagh for Dinamo’s Favorit ⵜⵉⴼⵉⵏⴰⵖ Tifinagh, showing a broader Tifinagh program across Dinamo’s core families.
- Dinamo describes Whyte as “a contemporary grotesque typeface filled with idiosyncrasies and character,” and the release extends that identity into “Tifinagh: Standard Moroccan Tamazight” rather than treating it as a generic multilingual expansion.
- The full Whyte system is large: ten weights with matching italics, 40 styles across two font families, and it sits inside Whyte Global, a seven-script system covering Latin, Greek, Cyrillic, Hangul, Hebrew, Arabic, and Tifinagh.
- Credits show a collaborative production pipeline: Latin design by Fabian Harb and Johannes Breyer with Erkin Karamemet and Fabiola Mejía, Latin spacing and kerning by Igino Marini, and production by Dinamo’s Hugo Jourdan.
