Studio: AKQA

Client: Coca-Cola

Work: Brand Identity

Industry: Food & Beverage

Branded Experience And Visual Identity For Coca-cola Move Collaboration With Rosalía

AKQA collaborated with Coca-Cola and artist Rosalía to create Coca-Cola Move, a limited-edition flavour and immersive brand experience celebrating transformation and self-expression. The project included a co-created concept, music video, digital Metaversions experience, and a visual identity inspired by Rosalía’s handwriting.

Tags: Avatar, Creativity, Flavour, Music, Partnership, Transformation