Robert Ventura
Founder
Articles & interviews
- New Branding for Ventura Foreman by Studio Blackburn
Studio Blackburn created a stripped-back, utilitarian identity for workwear brand Ventura Foreman, emphasizing authenticity and imperfection. The design centers on Woolwich as a place, using Dinamo’s ABC Marfa Medium typeface and a flexible color approach tied to materials. The result is a functional, understated system that celebrates the brand’s practical roots.
- ‘A little bit wrong,’ yet perfect: Studio Blackburn on their off-kilter brand for Ventura Foreman
Studio Blackburn developed a distinctive brand identity for fashion and workwear studio Ventura Foreman, emphasizing the brand’s Woolwich roots and handcrafted ethos. The identity uses ABC Marfa Medium by Dinamo and embraces a deliberately off-kilter typographic system. Handmade production details and raw materials reinforce the authenticity and craftsmanship of Ventura Foreman’s work.