Mackenzie Freemire

Partner · Partner Designer · Co-Founder

3 articles · Oct 2020Oct 2024

Studios:Mouthwash

Articles & interviews

  • Hotlist 2025: 25 Most Popular Design Studios Voted by Peers

    Creative Boom’s 'Hotlist 2025' highlights 25 of the most admired design studios worldwide, as voted by industry peers. The article celebrates leading agencies such as Pentagram, PORTO ROCHA, Ragged Edge, and &Walsh for their innovative branding and design work across sectors from tech to fashion. It aims to inspire creatives by showcasing studios that are shaping contemporary design culture.

    PentagramPORTO ROCHARagged EdgeJohn LewisBatterseabranding
  • “It helps us stay sharp.” Mouthwash Studio’s Research Center gives R&D the attention it deserves

    The Brand Identity interviews Mouthwash Studio about the launch of their new R&D vertical, the Mouthwash Research Center. The initiative provides a dedicated space for experimentation, cross-disciplinary collaboration, and creative exploration beyond client work. The team discusses how the Research Center has influenced their approach to motion design, collaboration, and innovation across the studio.

    Mouthwash StudioVDL Studio and ResidencesNike Run ClubVDL Studio and Residencesdigital
  • Mouthwash on how they balance client work with their podcast, magazine, journal and apparel

    The Brand Identity interviews Los Angeles-based studio Mouthwash about balancing their client work with their self-initiated projects, including a podcast, magazine, journal, and apparel line. Co-founders Abraham Campillo, Mackenzie Freemire, and Alex Tan discuss their collaborative ethos, notable projects for Waka Waka and filmmaker Salomon Ligthelm, and their focus on timeless, narrative-driven design. The team also reflects on sustainability, creative freedom, and maintaining momentum as a young studio.

    MouthwashWaka WakaWaka WakaSalomon Ligthelmbranding|digital|fashion
Mackenzie Freemire — Designer Profile · D1S1 Design Spotlight