In their own words
We decided to take Midnight's signature, clean black-and-white packaging and 'intervene' on it by introducing an explosion of colour and personality.
Before diving into design or any purely graphic exercise, we zoom out to focus on the core idea.
Embracing the unknown is exactly what sparks those unexpected creative executions that we love so much.
Articles & interviews2
- SMLXL puts windblown dogs on Midnight Cosmetics bottle
SMLXL, a Barcelona and New York-based studio, designed playful packaging for a collaboration between Midnight Cosmetics and pet brand HotDog. The project merges Midnight’s minimalist aesthetic with HotDog’s exuberant energy through gouache-painted illustrations of dogs in motion. The result is a vibrant, tactile design that communicates the product’s softness and joy while showcasing SMLXL’s conceptual approach to design.
- Don Alonso de Suquía by Bermudez, Porta & Casasus
BP&O features the limited edition book cover design for 'Don Alonso de Suquía' by Barcelona-based designers Carlos Bermudez, Albert Porta, and Guillem Casasus. The design uses the Harbour typeface, letterpress printing, and uncoated paper to evoke the story’s 16th-century setting and Spanish heritage. The restrained composition and material choices convey a sense of time, place, and craftsmanship.