About
Alan Dye is a founder of NB.
SourceFounded
In their own words
That's what it needs. A bit more joy.
Everything looks very homogeneous at the moment. Where's the wit and the humour? The lovely quirk of design, all the tactility?
I'm back to designing again, and it's joyful. I'm a beginner again. An absolute beginner.
Just do what you want to do. If people like it, they like it.
We loved the challenge of translating a poetic idea into a physical piece. The distortions, the typography, even the production process – everything became part of the metaphor.
Articles & interviews5
- SEA marks 30 years with anniversary design book
London design studio SEA is marking its 30th anniversary with SEA 30, a limited-edition, silver-edged 304-page hardback that documents highlights from its visual identity work. Founder Bryan Edmondson reflects on the studio's enduring client relationships, deliberately stable 12-to-15-person scale, cross-sector resilience and continued ambition to make more work.
- Alan Dye reflects after closing NB Studio
NB Studio co-founder Alan Dye reflects on closing the London agency after 29 years, alongside fellow founder Nick Finney. He revisits the studio's playful, expressive work for clients including ANNA Money, Petit Pli, Royal Mail and the Almeida Theatre, while arguing that contemporary design needs more humour, colour, tactility and joy. Dye and Finney are now working independently and occasionally together.