Used by Nihilo
Cases set in Azeret Mono, as credited by the studios in their own writeups.
BP&O · Feb 5, 2026
BP&O features the branding and packaging for Eat Dirt, a new eco-friendly detergent brand designed by Marta Veludo Studio in collaboration with illustration duo Cachete Jack. The identity combines playful illustration, bold typography, and vibrant colors to reimagine the cleaning product category. The article praises the project’s creativity, structural design, and strong art direction.
The Brand Identity · Aug 27, 2024
Otherwise created a comprehensive rebrand for Vancouver-based architecture firm TOAD, inspired by origami and the concept of folded paper. The identity includes a custom wordmark, vibrant illustrations, and a refreshed colour palette and typography system that reflect TOAD’s modular and human-centric design philosophy. The project also introduced a new tagline and website to encapsulate the firm’s innovative spirit.
SEESAW · Aug 3, 2024
SEESAW features 'Do Not Reply', a minimalist website showcasing a collection of cards humorously instructing users not to reply. The project highlights simple design and typography using Helvetica and Azeret Mono.
BP&O · Nov 23, 2023
BP&O’s feature by Emily Gosling explores Nihilo’s branding and packaging design for tequila brand Casa Malka. The agency developed a holistic identity encompassing strategy, packaging, structural bottle design, illustration, and 3D art direction in collaboration with CG artist Haruko Hayakawa. The result is a refined, gender-neutral, and minimalist brand world that balances restraint with sensuality.
The Brand Identity · Nov 1, 2022
Israeli studio Nihilo designed the brand identity and bottle for emerging tequila brand Casa Malka, balancing rawness and royalty through contrasting typography, materials, and 3D visuals. The project features typefaces Azeret Mono and Gimlet Display Compressed, a gold wax-sealed bottle, and a virtual world created with 3D designer Haruko Hayakawa. The result is a refined yet edgy identity that reflects the tequila’s dual character.
