Mallandrich created campaign animation for San Francisco Design Week’s 2019 “CommUNITY” identity. The motion treatment split “CommUNITY” into “Comm” and “Unity,” creating a key frame adapted for wayfinding, badges, and other static applications.
Landscape partnered with San Francisco Design Week to develop the concept and campaign for the 2021 event themed 'Power'. The work explored how design can question, redistribute, and redefine power across communities, encouraging dialogue and reflection through bold visual storytelling and conversation series.
Mucho developed the 'CommUNITY' campaign identity and exhibition for San Francisco Design Week 2019. The concept split the word 'Community' into 'Comm' and 'Unity', inspiring over 130 designers from 17 countries to create works that celebrated collaboration and togetherness. The campaign extended across digital, environmental, and print applications, raising funds to support the design community.
Essen created the official theme and campaign for San Francisco Design Week, exploring the fundamental role of design in questioning assumptions. The concept encouraged the design community to reflect, challenge, and reimagine possibilities throughout the week-long event.
The Brand Identity interviews PACT, a San Francisco-based identity design studio founded by Natalia Kowaleczko and Tony Mingo. The pair discuss their journey from independent practices to forming PACT, their philosophy of partnership and respect, and their experience building a collaborative, human-centered studio culture in the Mission District. They reflect on their creative process, community involvement, and the influence of San Francisco’s design and innovation scene.
PACTVSA PartnersDept of Design Leo BurnettSan Francisco Design Weeksustainability-focused companybranding