Design cases by studio
- Brand Identity and Naming for Park Lane Hotel
- Mother Design reimagined the Park Lane Hotel in New York City with a bold new visual and verbal identity that celebrates its eccentric charm and connection to Central Park. Drawing from the building’s architectural details and natural surroundings, the studio created a poetic, inviting brand system that contrasts the traditional luxury of Billionaires’ Row. The result positions Park Lane as a vibrant, inclusive uptown sanctuary for locals and travelers alike.
- 3d Illustration, Artificial Intelligence, Beverage, Building, City, Garden, Hotel, Park, Restaurant, Seafood, Signage, Travel, Window

Designers behind the work
Designers and creative leads credited on Park Lane Hotel projects in press coverage.