GSK
Design work for GSK, collected from the studios behind it.
- Design cases
- 3
- Studios
- 3
- Latest work added
- Aug 2025
- Brand Identity 1
- Motion Design 1
- Typography 1
Design cases by studio
F37 Foundry (1)
- Custom Typeface for GSK Biopharma
- F37 developed GSK Precision to support GSK’s transformation into a focused biopharma company. Based on F37 Jan and informed by the refreshed GSK logo, the accessible sans serif uses exaggerated ink traps to create distinctive character and improve legibility across print, packaging, screens and large-format applications.
Territory (1)
- Immersive Film Experience for GSK
- Territory Studio collaborated with McCann Health to create an immersive film for GSK, presented at the ERS International Congress 2019 in Madrid. Displayed on a large wave screen, the film celebrated GSK’s 50 years of innovation in medicine and pharmaceuticals through a sensory, cinematic experience.
Wolff Olins (1)
- Brand Identity and Strategy for GSK
- Wolff Olins partnered with GSK to redefine its brand following a major demerger and renewed focus on biopharma. The new identity, inspired by biological movement and innovation, features a dynamic logo and adaptable system that reflects the company’s purpose to get ahead of disease together. The launch united GSK’s global workforce under a shared vision and achieved strong positive engagement worldwide.
Designers behind the work
Designers and creative leads credited on GSK projects in press coverage.